Once upon a time there was a day when creating the best email and perfecting messaging on LinkedIn was enough to recruit talent. But today as a recruiter, you’ve seen the landscape changing and evolving; have you thought of strategies to keep up or stay ahead of the curve? Candidate experience is everything today. How are you providing a great candidate experience while reaching populations that aren’t sitting at their computer waiting for your email? Is your candidate engagement strategy capturing the mobile workforce?
Whether you recruit for an agency or in-house, your ultimate goal is to connect top-tier talent that fits their needs and fulfills the needs of the organization. Using text to reach those candidates through a business texting service can help with that goal.
According to recent findings from the Pew Research Center, 77% of adults in the United States own a smartphone, while the numbers climb as high as 92% in the 18-29 age range. Not to be outdone, the 30-49 age group follows closely behind, with 88% being smartphone owners. In addition to that, 74% of people aged 50-64 have one.
Increasingly high levels of mobile adoption have had a significant impact on job search. Recruiters need to be reaching these populations as they are not sitting still. Today we’ll take a look how using a business texting service makes recruiting more personal, helps give you that competitive advantage you’re looking for while hiring talent faster.
Using text with candidates makes sense
Texting itself isn’t new; leveraging it throughout the talent acquisition process is certainly a more modern practice. A business texting service empowers your team to build stronger candidate relationships, expand your talent pool and successfully fill more positions while maintaining a personal connection which is essential.
It’s a way to help your business enhance communications by enabling 1-on-1 texting on an existing line or a new dedicated number. It’s the ability to reach out to your clients personally, modeled after the texting you’re doing with your friends and family every day.
Easier communication with texting
The process of recruiting qualified candidates is often abundant with different concerns such as scheduling challenges for interviews and straightforward conversations regarding a salary or a salary range. These questions can easily be addressed using text while using a business texting service. Chances are you’re more likely to get a response from a text to a candidate rather than an email. Text is a great way to cultivate an uninterrupted two-way conversation throughout the candidate life cycle.
Implementing a business texting service will help your organization stand out from others by choosing to communicate with candidates’ the way they prefer, which is by texting, as a bonus, you’ll get extra points for being more personal and not relying on antiquated processes!
Make happy talent your competitive advantage. Personalize and optimize each step of the candidate journey by integrating text into the process through a business texting service.
You may be wondering; how do I do this? How is text even used in the process? Next week we’ll explore ways recruiters are leveraging text in the process while providing specific use cases. In the meantime, please text (yes, text) or call us today to learn more.
TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.