TextBetter News | Business Texting Use Cases

Business Text Messaging & The College Recruiting Process

December 7, 2018 | Sam Tragarz

In the last few years leading up to 2018, the college recruiting effort has been the most effective of all HR practices at large corporations (think Geico, Deloitte, etc.). The competition in recruiting the most in demand students has become incredibly stiff. In order to successfully deliver the in-demand candidates, your corporation must implement new best practices. College recruits are demanding and need the most interaction, and this generation prefers instant gratification.

This is where business text messaging comes into play. Give your recruiters the capability to use text for business to communicate with their recruits. Allowing your college recruiting team use business text messaging as their primary method of communication will make your corporation stand out. Text messaging shows your recruits that you understand their preferences. Remaining relevant in corporate college recruiting efforts require you to use the channel of communication that your recruits prefer, i.e. Text Messaging!

Cell phones dominate student communication because college students have their cell phones on them 24/7. If you want to get a response from a potential recruit, send them a text message. You are likely to get a response quicker than any other form of communication. Ninety-seven percent of text messages are responded to within 15 minutes.

Business Text Messaging

There are different ways that you can use business text messaging throughout the cycle of onboarding a new hire:

Recruiters use business text to communicate with recruits.
Managers keep in touch with new hires via business text prior to start date.
HR texts the open enrollment link to new hires.
Etc.

How does it work?

TextBetter will text enable your office line. This will allow you to send and receive business text messages directly from your business email. By text enabling your landline phone number, you can now give out just one phone number for both phone calls and text.
TextBetter enables you to manage your texts just like you do your emails. You can now archive your conversations with your candidates.
By separating your business texts from personal texts, you can now avoid any accidental mixing of the two.

Ideas for how Business Text Messaging will make your College Recruiting team more efficient:

Have your students or potential candidates text the name of a specific job title, and have a Keyword set up to automatically respond with the job description or link to apply.
Worried about missing texts after hours? You can set up auto-responders stating that the text was received and will be responded to during normal business hours.

Text enable your college recruiters today! Don’t be afraid to shorten the recruiting cycle and try a different approach with your recruits. Edge out the competition by getting to them first.
Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112.

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How Learning Centers Use Business Landline Texting

November 30, 2018 | Ian Rottner

Learning centers offer a safe place for students to learn reading, writing, and testing skills to improve their future. These places offer such a great opportunity to help people gain skills they might be lacking but, communicating with all your clients may be tough when it comes to making sure that all is in order for your learning center.

Which is why offering your clients more opportunities for a point of contact is offering your clients more convenience as well as a better opportunity for higher education. We believe our service, TextBetter™ (business landline texting) for learning centers is the answer.

Notifying your clients using business landline texting

By having TextBetter be your business landline texting solution, you’re able to quickly notify your clients of updates whether it’s about closing for holidays, special promotions, or events that your learning center is offering.

It is as simple as setting up a mail merge. Through this process you are able to notify hundreds of clients all at once without your message sending as a group text. If you send out to 200 clients and even one person responds, the great part is the conversation is a 1:1 conversation.

This allows you to send out notifications without needing to worry about if your clients received them or not. While guaranteeing that when they respond your able to keep those communications organized. All your communications are archived right to your email.

Business Landline Texting

Beat your competitors with better customer service using business landline texting

The marketplace for many businesses is well saturated. Your company could just be a name among others in your industry unless you find a way to stand out.

When owning a Learning Center, providing text messaging solutions for appointments and reminders can be what keeps your clients loyal. Allowing customers to text for questions about their children and receive a message when their child is ready to be picked up or even to move an appointment will make you unique.

“Customer service is one of the last frontiers of sustainable competitive advantage. It’s one of the strongest ways to grow your profits.” – According to the Huffington Post

Business landline texting can be greatly advantageous for you, your co-workers and the parents you communicate with. The especially great part is, it seamlessly integrates into your normal business operations and is fast and easy to set up.

Benefits of MMS Messaging with Customers

You know you’re learning center is making a difference in someone’s life as they work to improve their skills for the future. So why not give them a way they can show that off by giving them an opportunity to send pictures of their progress, i.e. test scores, report cards, transcripts etc.…

This allows clients to take pictures of their progress outside of the learning center. All they need to do is take a picture on their phones and send it like a normal text. Through our cloud it will reformate that text to an attachment in your email. This gives you the ability to easily print out your client’s progress or share it with your office to show how great of job you’re doing with that client’s education process.

How it works

TextBetter uses your email account to transmit text messages to & from your landline number by simply pairing the two. You’ll send, receive, and manage text conversations directly from your business email. Simple, right?

And when it comes to picture messaging, the process is just as simple. You’ll send, receive, and manage pictures as attachments; without having to download new software or change how you do business. And while there are many ways in which your business can benefit from sending and receiving picture/text messages, we overall hope that the information above will give you all more the reason to use TextBetter as your business landline texting solution.

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Use Business Texting for the Best Customer Experience

November 21, 2018 | Sam Tragarz

The number one rule in business when it comes to customer service is that the customer is always right.

The landscape of communicating with your customers has changed in the last few years. Most of your customers are tech savvy and want to interact with your company in quick, small exchanges. Customers do not want to have to call a customer service 800 # and wait to speak with someone to handle their question or to solve their issue. And many large corporations are taking notice.

Ritz-Carlton Hotels has a personal concierge sending texts to make sure you have everything you need for your stay. Gone are the days where you must call down to the front desk. Customers just send a quick text.

Maui Jim sends their customers a text message to let them know when an item has been received for repair and the cost estimate for doing the repair. Then Maui Jim repair technicians let the customer know when their sunglasses are being shipped back.

If the large corporations are helping change the face of the customer experience game by offering the option for customers to utilize business texting, why aren’t you?

The fact of the matter is many of your customers may already be trying to text you via your business landline. This could be bad news if you’re missing out on customer opportunities and perhaps even alienating potential customers or clients because you don’t have the capability to receive those messages yet. If your customers are texting and you aren’t offering this yet, you may have broken rule number one of customer service! Don’t fall behind the communication trends of today.

Providing this convenience to your customers can make you the company of choice and help you reach your target audience. And the best part is, you don’t even need to memorize an additional business phone number. You can enable your business landline to receive messages from your customers with business texting.

Businesses of all size, mom & pop shops to large enterprises, can benefit from utilizing business texting to communicate with their customers. Get a leg up on your competitors by offering customers a simple and easy way to connect with you. With just one phone number your customer can reach you via TEXT or traditional phone call.

Business Texting

How It Works

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number.

TextBetter uses your email account to transmit text messages to and from your landline number by simply pairing the two. You’ll send, receive, and manage text conversations directly from your business email. If it sounds simple, it’s because it truly is that easy!

The same goes for sending picture messages if you want that option. You’ll send, receive, and manage pictures as attachments; without having to download new software or change how you do business.

TextBetter’s cloud-based service easily integrates into your existing business model.

Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise. We are happy to work with you to ensure your business needs are met.

Give your customers the feeling of getting that VIP treatment, let them know you value them and understand their needs by text enabling your business line with TextBetter Business Texting. A texting service for business can be greatly advantageous for both you and your customers. The best part is, it seamlessly integrates into your normal business operations and is fast and easy to set up. Change your customer’s experience with your business by offering them the communication style they want!

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112. Are you ready to fully experience all aspects of your landline outside of traditional phone calls? You can do so today by text-enabling the number.

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Credit Union Text Messaging Solutions

November 16, 2018 | Dean Garfinkel

Credit Unions exist to serve their members — and provide the members the experience they seek. If retailers, pharmacies, banks, and many other industries are already enabling their customers to engage via text messaging, then why should credit unions lag behind?

Traditionally, credit unions have communicated with members by phone or email. This process can make it difficult to quickly obtain member information, which inevitably delays the process to approve loan applications, and impedes other critical daily operations. Why not provide members with their preferred way to communicate? Text Messaging Solutions for credit unions is a way to meet member demands, by providing an additional way to communicate. With 95% of text messages read and responded to within 15 minutes or less, it’s clear to see why business text messaging is a powerful way to engage with members.

Two-way text messaging is a powerful addition to any credit union’s list of contact methods — and a necessary one, considering texting’s role as a primary point of business communications.

The Benefits of Text Messaging Solutions for Credit Unions

Texting is not the newest or most cutting-edge form of communication; however, it is extremely convenient and effective. When considering credit union members, many don’t have the time or would prefer not to engage in a full phone conversation to ask a simple question. By leveraging text messaging solutions for credit unions, teams are empowered to provide members with actionable information in a more engaging and meaningful way while communicating in a manner that is preferred.

Member Satisfaction Elevated

Your members may already be trying to text you via your landline. The bad news of this is, you’re missing out on opportunities. In the digital age, members are seeking ways to interact via their phones, whether that be through social media or text messaging. Gartner, a leading research and advisory company, shared that by 2020, 85 percent of all business interactions will take place without human interaction. Waiting until 2020 to implement a stronger digital presence and texting service for business could affect your customer satisfaction today. Customers also want interactions to be on their time and waiting for return phone calls just doesn’t fit into this. By opening another line of communication with members, you’re also more likely to hear about complaints and be able to resolve them. In the world of online reviews and social media, this is great news for credit unions. Why not start now?

Boost Engagement

Member engagement is quick, easy, and generally better when using a business texting service. Credit union members are much more likely to respond when you make it simple and top of mind. Providing members with the additional method to engage and communicate via text adds a touch of personalization.

Preserve Text Conversations

When sending information out to members, requesting information from them, or even communication with internal employees, it is important to keep a record of conversation history. It’s also imperative to note that not all text messaging solutions for credit unions are the same. To get the most out of your investment, choose a solution that automatically archives your text conversations and stores them in your email. This way the information can be accessed anytime as needed.

Real Time Reports

When choosing text messaging solutions for credit unions, it’s ideal to select a tool that provides you the ability to keep track of conversations between internal employees and your members by simply running a report. Having access to these reports helps branch managers stay ‘in the know’ and gives you the confidence that your credit union is using every tool to its advantage.

Using Text Messaging in Your Credit Union

How a credit union utilizes text messaging is as important as the decision to use it. The most important point to remember is that text messaging goes two ways — both back and forth.

Loan application hassles solved

How many times have you started the loan application process, discovered you needed more information, and then had to play phone tag over hours or days before you could get that piece of information, then finally complete processing the application? It’s an expensive headache that that plagues credit unions today. Luckily, this can be solved by investing in a text messaging solution. Enabling loan officers with an alternate and preferred communication method for members while efficiently obtaining information needed to complete the loan process is a substantial game changer. How great would it be to open more accounts and process more loans, by simply using text messaging solutions for credit unions?

Enhanced Customer Service and Support

With customer service being a primary focus of most credit unions today, the advantages of texting are obvious and substantial. A credit union that allows its members to engage in an ongoing, threaded text conversation certainly opens the door to higher member satisfaction. With that being said, the same member representative who answers the phone can just as easily reply to a text via their computer. Members who might be hesitant to call with questions can now send a quick text, receive an answer, and decide whether and how to continue engaging.

Consider integrating text messaging as part of your process. Whether it’s to provide general member service and support, answer questions about products or asking for and providing information needed to complete a loan.

Ready to get started? It’s easy. TextBetter uses your email account to transmit text messages to and from your landline number by simply pairing the two. You’ll send, receive, and manage text conversations directly from your business email. No downloads or software installs either. Simple, right?

About Us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112

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Best Text Messaging Solutions for Credit Unions

November 6, 2018 | Ian Rottner

A Credit Union at its core is a place for a community to be able to reach their financial goals by getting higher savings rates, lower fees and an overall no hassle place where they can store their financial future.

If Credit Unions can offer their communities a better option to a financial goal, why should they stop there? Why not also offer your community a better form of communication?

Throughout this article we will talk about how TextBetter is the Text Messaging Solution for Credit Unions.

Increase Customer Accessibility

Letting your customers know they can now text your business phone number, is letting your customers know that you’re opening every resource for them to contact you.

Allowing your account managers to use text messaging solutions to customers and vice versa. Whether it’s a follow up on information with their accounts, letting them know they are approved for a loan or whatever the case might be. Text messaging solutions provide your customers and employees the ease of quick and seamless communication. This is just one reason why TextBetter is the Text Messaging Solution for Credit Unions.

Text Messaging Solution

Tailored Keyword Responders

What are Tailored Keywords? These are keywords that you can set up on your website that will allow clients to text keywords (i.e. “appointment”, “hours”, “account”, etc…) to a specific number. Which will in return trigger an auto text to respond with the information requested.

Using Keyword Responders, you’re able to have “Text or Call us” on your website giving you the ability to streamline processes like, setting appointments with account managers, applying for a loan, and finding more information about your credit union.

Whatever the case might be, by having keyword responders, you’re giving the ability for those automated responses to save your staff and customers time in getting information by offering instant satisfaction.

Increase customer satisfaction through business text messaging

Like it or not, your customers may already be trying to text your business phone number. The bad news is you are missing out on customer opportunities.

In the digital age, customers are seeking ways to interact via their phones, whether that be through social media or text messaging solutions.

“By 2020, 85 percent of all business interactions will take place without human interaction.” – Gartner, a leading research and advisory company

Waiting until 2020 to implement a stronger digital presence and text messaging solution for credit unions could affect your customer satisfaction now. Customers want interactions to be convenient and waiting for return phone calls is not convenient.

By offering Text Messaging Solutions for Credit Unions, we’re allowing you to open another line of communication with your clients. You will be more likely to hear about complaints and be able to resolve them. In the world of online reviews and social media, resolving problems quickly is a necessity.

Using a Texting Messaging Service for Business: What it is, and How it works.

We all act like money is the number one commodity in our global economy. Those of us heavily invested in business know that time is the scarcest commodity.

Time is the one thing that we can never get back. Each moment used to communicate with a client should be as direct and efficient as possible.

Sometimes the best solution is often the one that is the most obvious. Everywhere you look people are typing away on their smartphones. What if you could communicate with your clientele base right through the smart phone or tablet that they are already using so much. Well, now you can with Text Messaging Solutions for Credit Unions.

Our company offers text messaging solutions for business that allows you to communicate with your customers via text message, all from your business phone lines. It may sound like something only a professional IT guy could understand, but we promise, business text messaging is very simple to use.

When you are ready to send a text to a client, all you do is enter their phone number into the recipient space where an email address would normally go, then type your message and hit send. Our patented solution will handle the rest. If you receive a return text it will go through your landline phone number, and then be sent directly to your email.

ABOUT THE COMPANY

TextBetterTM is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112.

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Business Texting Solution for Recruiters

October 22, 2018 | Sam Tragarz

I attended the Society for Human Resource Management (SHRM) annual convention in Chicago in June. One of the key themes of the convention was finding enough qualified applicants for the available positions. Recruiters and human resource professionals are under increasing pressure in today’s job market and economy. Competition is fierce.

One thing that is certain is that clever recruiters are using new tools and technologies to give them an edge over other recruiters. The recruiters with the edge get to the golden applicants first.

The business challenge: Communication has changed. Gone are the days where applicants want to speak on the phone with multiple recruiters or respond to never ending emails. Applicants prefer to communicate via text. Like all consumers, they want INSTANT GRATIFICATION.

The solution: TextBetter™ text enables your landline phone number and gives you the ability to communicate via text without giving out your personal cell phone number.

Here are a few ways that Recruiters are using TextBetter™ to communicate with potential applicants.

Use a business texting solution to text the applicant to let them know you’ve received their application and that they’re qualified.
Text the candidate to set their interview appointment info and to let them know they got the position.
Send them a quick text on the morning of their first day at their new job telling them, “Good Luck,” and remember to bring their proper documentation.
Use business texting solution to text to allow your candidates to reach out to you at their convenience and to enable candidates to explore all open jobs. Not just the one they reached out about.

Why is a business text solution so effective?

Job seekers check and respond to texts immediately. Emails aren’t checked regularly.
Edge out the competition by getting to them first. Ninety-seven percent of text messages are responded to within 15 minutes.
By separating your business texts from personal texts, you can now avoid any accidental mixing of the two

How does it work?

TextBetter will text enable your office line. This will allow you to send and receive business text messages directly from your business email. By text enabling your landline phone number, you can now give out just one phone number for both phone calls and text.
TextBetter enables you to manage your texts just like you do your emails. You can now archive your conversations with your candidates.
By separating your business texts from personal texts, you can now avoid any accidental mixing of the two.

Ideas and tips on how recruiters are using business text messaging to be more effective and more efficient

Have you ever had candidates not be able to find your location or call in to ask for your address?
Keywords can be set up such as “address”, your candidate texts your business line with the keyword and an automatic response of the physical address is sent back to them.
Worried about missing texts after hours? You can set up auto-responders stating that the text was received and will be responded to during normal business hours.
Don’t worry about not being glued to your office computer all day. You can also get all your business texts on the go.

Business Texting Solution

Fill your open positions faster by leveraging business texting solutions in your recruitment process. Are you ready to evolve your methods of communication? You can start reaping the benefits of your landline outside of traditional phone calls by utilizing business texting solutions.

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112

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How Logistic Companies Benefit from Business Text Messaging Service

October 12, 2018 | Ian Rottner

Trying to organize shipments, field teams, or any other type of logistical need can be very stressful. Especially if there is even the slightest miscommunication.

That’s why there are many different tools out there for handling logistical communication. And most would agree, the most popular and effective is a business text messaging service. So, if your using your personal cell phone for these conversations, it might be time to step back and look at your options.

The Benefits of Business Text Messaging Service

Archiving Text Conversations

When sending logistical information out to drivers, teams – or anyone for that matter – it is important to keep a record of conversation history. That’s why TextBetter automatically archives your text conversations and stores them in your email.

With TextBetter’s business text messaging platform, you’ll have confidence knowing your conversation history is safe, secure, easily available in your email records

Separate Business and Personal Texts

If you’re an avid texter that carries on multiple conversations with family and friends, you’ve likely mistakenly sent a text to the wrong person.

Using your personal cell phone number for business text messaging comes with risks that could be highly detrimental to your business. By using a texting service for business, you can eliminate these concerns but still benefit from the ease and speed of text.

Additionally, your landline connects to your email, so you can still view messages on the go. Just hit reply or type the mobile number in the “to” field and your email message gets sent as a text. Keeping your communication quick yet confidential and separate from your personal life

Communicating with Your Teams on a Larger Scale

It is important to have multiple methods to communicate with your team. Whether its managing shipments and supplies or making last minute schedule changes – you just can’t always rely on email!

What about when Wi-Fi is down? Well, that’s why business text messaging service works!

But what about when you need to communicate with multiple team members at once? Well, TextBetter’s distribution list feature solves for exactly that! The distribution list offers you the ability to send a mass text out to 100 employees at once.

Business text messaging services are also great for last minute notifications, like hazardous driving conditions or new address information. Business text messaging gives you the efficiency and confidence necessary for success!

Real Time Reports

TextBetter’s reporting tool gives you the ability to keep track of conversations between you and your teams by simply running a report.

Having access to these reports helps supervisors stay ‘in the know’ and gives you the confidence that your company is using every tool to its advantage.

About TextBetter’s Business Text Messaging Platform

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number.

Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.

How It Works

And when it comes to sending picture messages, the process is just as simple. You’ll send, receive, and manage pictures as attachments; without having to download new software or change how you do business. And while there are many ways in which your business can benefit from sending and receiving messages, we’ve outlined a few of our favorite benefits here.

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112. You can start reaping the benefits of your landline outside of traditional phone calls by text-enabling the number.

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Using a Texting Service for Business: Top 5 Benefits of Landline Texting

Author: Ian Rottner, Sales Executive

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Using a Texting Service for Business: A Spotlight on Appointment Reminders

September 12, 2018 | Dean Garfinkel

Customer satisfaction can be greatly enhanced by how you communicate with your customers. Customers today are constantly on the go and their attention spans are short.

Using a texting service for business enables you to cater to customers how they want to be communicated with. It’s especially ideal for industries that send out appointment reminders.

With business text messaging, your ability to send appointment reminders is simple and easy, so you get added efficiencies. Your customer gets the text sent directly to their phone’s home screen. So, the customer wins too by receiving quick and easy communication.

Let’s take a look at how TextBetter makes texting for business simple for appointment reminders.

HomeFix Case Study: how they use business text messaging for appointment reminders

HomeFix, a home maintenance company, has been in business for 60 years. While they’re well established in their community, they’re anything but old school. That’s because HomeFix uses TextBetter to send appointment reminders and communicate with their customers.

HomeFix provides premier service from roofing to plumbing to satisfy the diverse needs of their customers. The way they communicate with their customers matches that commitment to service.

By using a texting service for business, HomeFix is able to provide regular updates to enable customers to go about their lives instead of waiting for their service technician. In the morning, the customer receives a text message. It says, “Your HomeFix technician will arrive between 2 and 4 p.m. We look forward to serving you.”As lunchtime approaches, the customer receives another text message. This time it has a more specific timeframe. “Your HomeFix technician will arrive at 3:30 p.m. We’ll see you then!”

The customer now knows what time to leave work to use as little vacation hours as possible for the service call. The customer also didn’t have to leave a meeting to take the call confirming the service time. The customer reads the text message on his own time, thanks to texting service for business.

At 3, the customer receives one more text message about the appointment. This time, it’s accompanied by a headshot.

“Your service technician, Alan, is on his way. Alan looks forward to meeting you in person, but in the meantime, here’s a photo so you can get familiar.”

HomeFix has made the service call seem friendlier and more focused on the customer. Alan is able to fix the leaking roof that day, and thanks the customer for choosing HomeFix.

Dentistry for Tots Case Study: how they use business text messaging for appointment reminders

Many of our customers are medical practices, who are able to keep their office on schedule by texting appointment reminders to patients. Let’s see how another business uses texting service for business to enhance their relationship with the customer.

Meet pediatric dental office Dentistry for Tots. No parent wants to face a toothache with a little one, but when they do, Dentistry for Tots is there to help.

The practice thrives on making children comfortable with colorful sunglasses and toys to make the experience more fun. A television in the treatment room distracts from what the dentist is doing.

With this technology in the office, Dentistry for Tots likes to carry that patient experience throughout the process.

Texting service for business makes it possible for parents to receive information about their child’s appointment.

One week prior to their scheduled appointment, the patient receives a message reminding them the date and time for their appointment. The text includes information about how to easily reschedule if needed.

Parents enjoy this reminder one week out because it gives them time to plan around the appointment.

The day before, the parent gets another message about the appointment. It includes all the important information, but this message also includes a photo. It’s Dentistry for Tots’ toy chest.

The child can now get excited about their experience because they can look forward to the treasure chest at the end. But the child still has some anxiety and concerns about what to expect.

The parent explains to the child that they know what the office is like because they’ve been there. The child shares that they are anxious there might be different tools or drills in other rooms.

The parent knows this is an opportunity to reach out to Dentistry for Tots to request the same exam room as last year. “Please put Timmy in exam room 2. That’s where we were last year, and it would make him very comfortable.”

The dental office receives the message in the form of an email to the mailbox the front desk regularly monitors. They respond with, “Certainly, anything to make your visit comfortable.” The parent receives that message as a text and gets to tell Timmy the good news.

Texting service for business improves relationships

Those are just two examples of ways texting service for business can enhance and improve your customer relationships. It all comes down to meeting the customer where they are at and enabling communication to meet their needs.

TextBetter makes it simple for businesses to cater to these needs. To learn more, call or text us at 800-322-1112.

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Using a Texting Service for Business: Benefits of MMS Messaging with Customers

August 24, 2018 | Dean Garfinkel

They say a picture is worth a thousand words, but how easy do you make it for your customers to share photos with your business? If email is your only avenue for photo sharing, it’s probably time to evaluate a texting service for business. Business text messaging is quick, easy and more importantly, preferred by customers.

That’s why TextBetter^TM offers a business text messaging service that makes it easy to send and receive text messages from your landline number. With TextBetter, you can also enable MMS (multimedia messaging service) to make sharing photos between you and your customers a breeze.

How it works

And when it comes to picture messaging, the process is just as simple. You’ll send, receive, and manage pictures as attachments; without having to download new software or change how you do business. And while there are many ways in which your business can benefit from sending and receiving picture messages, we’ve outlined a few of our favorites here.

Benefits of MMS Messaging with Customers

Warranties and repair

If you sell products that include a warranty, picture messaging makes it simple for customers to prove a defect. Your texting service for business means customers can text your business landline. You then receive that message as an email with the photo included.

Your customer service team can collaborate to respond to the request, and the conversation thread can be uploaded to the customer account record in CRM. This advanced record-keeping makes texting service for business an ideal solution.

MMS is also great for service industries that provide repairs, quotes, and damage assessments.

If you’re an auto repair shop, customers can send a photo of their vehicle and receive a quote from your business. They don’t need to make an appointment (which is convenient), and you have the flexibility to respond when business is light.

If your business is household repair, using a texting service for business can also make you more efficient. Customers can send a photo of their leaky faucet, for example, and you can arrive at the job with the appropriate tools already in hand.

Business text messaging is also great for insurance companies or insurance agents. Insurance professionals can now assess flooded basements or vehicle repairs from photos to advise their clients on next steps.

Promotions

Not only will your customer service team love the benefits of texting service for business, but so will your marketing and sales team.

Running an outstanding holiday sale and want to grab the attention of your most loyal customers? Send a picture message to your contact list with a stunning graphic showcasing the sale and your product.

Seeing your product or service in action can help customers feel compelled to buy. Texting also tends to have higher read rates than email, meaning your ROI on marketing initiatives can be much higher.

Office location

When you move office locations or rebrand, MMS is a great way to familiarize your clients with your new look. Send a photo of the outside of your office along with an appointment reminder to help customers navigate to you.

This can help keep your office appointments on time as customers won’t be driving circles around your location trying to find it. It also provides greater satisfaction for customers because they’ll be more confident in how to find you.

If your office location hasn’t moved but you’ve heard it’s hard to find, texting service for business can help here too. Send the image of a map with other local landmarks indicated to help customers use what they know to find you.

Doctor’s office diagnosis

If you operate a doctor’s office or other patient care center, a picture message can be especially helpful in providing patients with peace of mind. Patients can send a photo of a rash, for example, to determine what medical attention, if any, is required.

Additionally, images can help doctors provide care instructions for less serious injuries, like a scrape; allowing them to provide patient care outside of office hours and in-person appointments.

Interested in using a texting service for business? You should be. By incorporating picture messaging into your customer service program, you’ll increase efficiency and customer satisfaction. So, if you have questions on how TextBetter can make business text messaging work for you, call or text us today at 800-322-1112.

Articles

Using a Texting Service for Business: Top 5 Benefits of Landline Texting

August 9, 2018 | Dean Garfinkel

Convenience drives our everyday lives. Consumers want immediacy and the ability to multitask when interacting with businesses. To meet this demand, you need a texting service for business.

Imagine being able to quickly zip off a text in the grocery store when you think about that pediatrician appointment you need to make. Stand in line at the pharmacy and ask your insurance agent about adding another driver to your policy. Check in with your pet’s veterinarian while waiting for your friend at happy hour.

There are many benefits to using business text messaging. These benefits range from customer satisfaction to analytics on your customer interactions. Here are the top five reasons you should add texting service for business via your landline.

1. Separate business and personal texts
If you’re an avid texter that carries on multiple conversations with family and friends all at once, you’ve likely mistakenly sent a text to the wrong person. Now imagine if that was your client that got your message you intended to send to your mom.

Using your personal cell phone number for business text messaging comes with risks that could be highly detrimental to your business. Enabling texting service for business using your business landline can eliminate these concerns but still keep your work mobile.

Your landline connects to your email, so you can still view messages on the go. Just hit reply or type the mobile number in the “to” field and your email message gets sent as a text.

2. Increase customer satisfaction through business text messaging
Like it or not, your customers may already be trying to text you via your landline. The bad news of this is, you’re missing out on customer opportunities and perhaps even ostracizing your customers.

In the digital age, customers are seeking ways to interact via their phones, whether that be through social media or text messaging.

“By 2020, 85 percent of all business interactions will take place without human interaction.” – Gartner, a leading research and advisory company

But waiting until 2020 to implement a stronger digital presence and texting service for business could affect your customer satisfaction now. Customers also want interactions to be in their timing and waiting for return phone calls doesn’t fit into this.

By opening another line of communication with your clients, you’re also more likely to hear about complaints and be able to resolve them. In the world of online reviews and social media, this is great news for businesses.

3. Business text messaging offers better analytics
A customer might engage with the business owner via his or her personal cell phone and then be transferred to a customer service representative. If these conversations are held via personal cell phones the whole time, it will be difficult to follow the conversation through.

This means that customer service representatives would need to gather the customer’s details again, which can cause frustration. By moving to a texting service for business, not only can those conversations be viewed by others, but you can set up analytics and reporting.

Analytics can help you track what is successful in addressing a customer’s complaint so that you can use the tactic in future interactions. In fact, these conversations can be automatically uploaded into your CRM via texting-services offered by TextBetter™. Ultimately giving you a holistic view of a customer.

4. Collaboration across employees
Ready to actually unplug when you go on vacation? When you move away from giving out your personal cell phone for customers to text you, employees can now collaborate to respond.

This collaboration means a customer won’t be left without a response for days while an employee is out of the office or swamped with other work. Additionally, your speed to respond to customer inquiries will likely be faster when multiple individuals can collaborate.

5. Beat your competitors with customer service
The marketplace for many businesses is well saturated. Your company could just be a name among others in your industry unless you find a way to stand out.

If you’re in a medical practice, providing texting for appointments and reminders can be what keeps your patients loyal. If you operate a restaurant, allowing customers to text for reservations and receive a message when their table is ready will make you unique.

“Customer service is one of the last frontiers of sustainable competitive advantage. It’s one of the strongest ways to grow your profits.”

“Customer service is one of the last frontiers of sustainable competitive advantage. It’s one of the strongest ways to grow your profits.” – According to the Huffington Post

Texting service for business can be greatly advantageous for you and your customers. The especially great part is, it seamlessly integrates into your normal business operations and is fast and easy to set up.