With so many business texting solutions in the marketplace, it can seem like a daunting task to figure out which service is right for you. If you are like most medium to large companies, then you are using Microsoft Outlook as your email platform for communicating with employees, customers, vendors, client and prospects.
Since you are using email so much during your day, wouldn’t it make sense to choose a business texting solution that is integrated with it? TextBetter was built to work with email clients such as Outlook, Google and other most-used email clients. Here’s how Continue reading “A Business Texting Solution Using Email as the Vehicle”
I remember the first time I received a text message from a client. It surprised me and then I realized how convenient it was for the client to text me if they were in a meeting or on a conference call and they couldn’t take my call. It surprised me even more to realize that my clients had been trying to text me for a while, but I wasn’t getting the messages because before February 2017, my business landline phone number was not text enabled.
We’re living and working in the age of convenience and speed. And usually speed equals convenience. Giving your customers, clients and business contacts the ease of confirming appointments, communicating quick messages, or sharing quick needed information is a convenience your contacts will appreciate.
Everyone has their mobile phone nearby or on their body. Did you know that 98% of people will answer a text message within 15 minutes? People can’t stand to leave a text message unread or unresponded to. And younger customers, clients and business contacts really don’t like to send and receive messages via email. They prefer text.
Continue reading “Text For Business: Enable My Landline Telephone Number”
There are many text services available on the market. Text messaging for business is particularly challenging because there is no easy way to use a business landline telephone device to send and receive text messages. The phone on the desk doesn’t have a keypad or digital display that easily allows for text messaging use in the day to day operation of a business.
Some companies have tried using web based or desktop application for text messaging, some are using an application on their mobile phone, and some are using their personal cell phone numbers to send and receive text messages forwarding screen shots to email to save, but none of those options are as desirable by corporate America as TextBetter™.
Continue reading “Text Messaging Service Business – A Practical Guide”
If you are reading this, chances are that your company is using a toll free or 800 number. Businesses use a toll-free number instead of a local phone number for a variety of reasons.
Common benefits include:
- Gives company a national presence.
- Makes it easy and free for customers to call the company.
- Number can be easier to remember, especially in larger areas that have more than one area code, such as Los Angeles, New York City, or Phoenix.
- Makes the company appear larger and more professional.
- Used for brand awareness such as companies like 1-800-FLOWERS.
As we can see, a company’s 800 number can be very important. Now what about texting? In previous articles we have talked about why every business should use texting as a tool. Let’s dive into why specifically a company should enable text messaging for their existing business toll free number instead of setting up a new number just for texting.
Continue reading “Why Enable Text Messaging For Your Business 800 Number”
Using text messages to confirm appointments is not a new idea. However, until now landline texting for business has not been possible using your existing business phone number.
Customers, patients and other consumers appreciate it when they get a reminder and have an opportunity to confirm the appointment. It not only ensures they haven’t forgotten, but also allows a quick interaction that is minimally disruptive to their day.
Appointments Are Important!
Medical clinics, dentist offices, insurance brokers, beauty salons, massage therapists, real estate brokers, tax preparers, accountants, bookkeepers, bankers, financial advisors, and many other professionals offer appointments to their customers as a standard part of how they operate their business. Can you imagine, showing up to your hair stylist and finding out that 3 more people are ahead of you and it would be a 3 hour wait? On the other hand, missed appointments cost those professionals hundreds and sometimes thousands of dollars in lost income.
According to one study published in the Journal of Taibah University Medical Sciences, missed medical appointments is a major problem. In a random study conducted in 2014, when a text message was used to remind a patient and confirm their appointment, missed appointments dropped by 25%. The study’s key finding was that regardless of medical specialty, all medical practices can benefit significantly from using SMS text messages to confirm appointments.
The Solution (Landline Texting for Business)
TextBetter™ is a patent-pending solution where we text enable your business landline phone number (or any of your staff’s phone numbers) to send and receive SMS and MMS (Pictures) text messages. TextBetter customers are able to send and receive text messages from their email client on their computer. There is no software to install and we don’t need to own your phone number.
TextBetter helps brand your primary business phone number as the primary point of communication with your customers. Customers can call you on the same phone number that they text you, without you giving up your personal mobile phone number.
Why is business texting important?
Times are changing. How businesses communicate with customers has certainly changed over the years as well. At one point in time almost every business communication was hand written or spoken face to face. That has evolved to talking over the phone and email. The new channel that has entered into the game is business landline texting.
Continue reading “Drive Customer Satisfaction With Business Texting”
Landline texting is a great new concept for businesses. In fact, using text messages to communicate with employees can ensure timely and efficient communication.
Since launching TextBetter, I have talked with many small and medium businesses that have found employees are more responsive to text message communication. The reason is that when they are no longer “at work” they often do not check email or receive email notifications on their smart phones. Or if the employee is in a meeting or on a conference call, they may not see email messages. Employees almost always see text messages and respond immediately.
Here are some business-use text messaging facts:
- 80% of the population age 24 and younger prefer to communicate via text. But it’s not just young people. 70% of the population age 25 to 59 prefer to communicate via text.
- 98% of text messages are responded to within 10 minutes or less
Tip: Subscribe to TextBetter™ to enable landline texting on your existing business phone number. Make it easy for everyone to know what phone number to reach you at – voice calls and text messages.
Business-based Texting Benefits
How are businesses communicating with employees via text messages?
- Human Resource departments and Recruiters are using text to make an initial contact with prospective employees, to confirm interview times and to remind candidates about outstanding paperwork that needs to be completed.
- Sales teams are using text to communicate with field sales staff
- Supervisors are using text to ask employees if they want to work an extra shift or trade a shift with an employee.
- Employees are using text to let their supervisor know if they are running late or will not be at work.
Downsides of Traditional Texting
The downside of using text messages to communicate with employees is that most systems don’t allow text message content to be stored for record keeping purposes. With TextBetter™, all text messages are stored and archived in the company’s email system, ensuring that all messages are both searchable and retained just like emails are retained, according to the company’s policies. In addition, with TextBetter™, the landline telephone number that is set up to send and receive text messages can be linked to a group email distro, allowing multiple people to see the incoming text messages and respond to them.
Tip: Text enable your existing landline phone number to ensure your employees have this valuable tool for sending and receiving text messages using a system that stores messages and archives them to retrieve if needed in the future. Main number for sales – Supervisors direct line for employees.
Make Your Business Communication More Efficient
More businesses than ever before are working to solve the problem of adding text messaging to their employee communication toolbox. Text enabling your business landline (or each of you DID’s assigned to employees) helps provide one more avenue for timely and efficient communication.
Angela Garfinkel is the Chief Operating Officer for TextBetter™.
First, here is a little background. Businesses are increasingly using texting to communicate with current customer and prospects. One of the primary ways that businesses send and receive text messages is by enabling their landline to send and receive text messages. In short it’s called landline texting for business. Yes, you can text to landlines!
With the surge of increased usage in using landline texting for business purposes, it is important to know how to most effectively use texting for a business. Here are my top 6 best practices and a few other tips when utilizing texting for business.
1 – Personalization
Nothing is worse than getting a text message from a company that totally looks like spam since it is not personalized at all. Whether you are using an SMS platform for mass SMS marketing or something built more for 1-on-1 conversation, such as landline texting, the time should be taken to create well thought out messages that can be personalized. Continue reading “Top 6 Best Practices – Landline Texting for Business”
In the beginning, there were phone calls. Then there were call centers to handle those phone calls. More recently, businesses found that customers and prospects prefer to communicate with businesses through different channels, other than a phone call. Call centers now became contact centers and the single channel strategy was replaced by multichannel. First came email, followed by chat, social media and more recently, video calls. So what is missing with this strategy? Texting.
According to the CITA, over 6 billion text are sent every day and Americans text twice as much as they call, on average.
Obviously if most people prefer a text to a phone call, then we as businesses need to figure out how to effectively use this medium to communicate with our customers and prospects as part of our telemarketing services strategy. Here are a few ideas on how to incorporate text into your overall telemarketing services program. Continue reading “Why Use Texting in Your Telemarketing Services Campaign”
See you at NAEA! Come to our booth and get an extended Free-Trial!
TextBetter will be there to share our innovative product with accountants and accounting firms across the country. We will share war stories – how to reach your client in one call. Will you be in attendance? Stop by our booth and check out how TextBetter can help you enter 2017 and begin communicating by text with your clients!
The National Association of Enrolled Agents (NAEA) will be hosting their National Conference in Las Vegas from July 31 – August 3, 2017. From their website, this conference:
“is the premier tax representation conference. Over six hundred tax practitioners from across the country attend to earn National Tax Practice Institute (NTPI®) continuing education credits and NTPI Fellowship status, to get the most recent updates on taxpayer representation and tax preparation issues, to network with their peers, and to discover innovative products and services that can help them manage their businesses.”