Landline texting is a great new concept for businesses. In fact, using text messages to communicate with employees can ensure timely and efficient communication.
Since launching TextBetter, I have talked with many small and medium businesses that have found employees are more responsive to text message communication. The reason is that when they are no longer “at work” they often do not check email or receive email notifications on their smart phones. Or if the employee is in a meeting or on a conference call, they may not see email messages. Employees almost always see text messages and respond immediately.
Here are some business-use text messaging facts:
- 80% of the population age 24 and younger prefer to communicate via text. But it’s not just young people. 70% of the population age 25 to 59 prefer to communicate via text.
- 98% of text messages are responded to within 10 minutes or less
Tip: Subscribe to TextBetter™ to enable landline texting on your existing business phone number. Make it easy for everyone to know what phone number to reach you at – voice calls and text messages.
Business-based Texting Benefits
How are businesses communicating with employees via text messages?
- Human Resource departments and Recruiters are using text to make an initial contact with prospective employees, to confirm interview times and to remind candidates about outstanding paperwork that needs to be completed.
- Sales teams are using text to communicate with field sales staff
- Supervisors are using text to ask employees if they want to work an extra shift or trade a shift with an employee.
- Employees are using text to let their supervisor know if they are running late or will not be at work.
Downsides of Traditional Texting
The downside of using text messages to communicate with employees is that most systems don’t allow text message content to be stored for record keeping purposes. With TextBetter™, all text messages are stored and archived in the company’s email system, ensuring that all messages are both searchable and retained just like emails are retained, according to the company’s policies. In addition, with TextBetter™, the landline telephone number that is set up to send and receive text messages can be linked to a group email distro, allowing multiple people to see the incoming text messages and respond to them.
Tip: Text enable your existing landline phone number to ensure your employees have this valuable tool for sending and receiving text messages using a system that stores messages and archives them to retrieve if needed in the future. Main number for sales – Supervisors direct line for employees.
Make Your Business Communication More Efficient
More businesses than ever before are working to solve the problem of adding text messaging to their employee communication toolbox. Text enabling your business landline (or each of you DID’s assigned to employees) helps provide one more avenue for timely and efficient communication.
Angela Garfinkel is the Chief Operating Officer for TextBetter™.