Reach more customers with business texting solutions

The way that technology continues to advance, makes it easier than ever for consumers to research, communicate and buy with companies wherever and whenever they want. Is your business using text to communicate? If not, it’s time to expand your communication strategy and begin to reach more customers through business texting solutions.

Nearly the entire American population has access to a mobile device which is capable of both receiving and sending a text message. Research has shown that 93% of people keep their mobile devices within reach at all times. The U.S. edition of Deloitte’s global mobile consumer survey, which assesses and analyzes attitudes about mobile technology, shows that:

  • Americans are viewing their smartphones more often than ever before, on average 52 times per day
  • The top communication service is texting, with 93% of consumers using it.
  • 84% of working adults use their personal phones during working hours.

It’s no surprise that business texting solutions have become the preferred and most effective way to reach more customers. 

Let’s talk about effectiveness. Is there any other channel of communication that is as effective at ensuring the actual message gets across to the customer and not filtered out? No, there isn’t. According to CTIA.org (Cellular Telecommunications and Internet Association), the spam rate of texting is 2.8% where email is an estimated 53%. What does your current communication plan look like? Is it heavily reliant on phone and email? If so, it’s time to evaluate business texting solutions.

Business texting solutions

Business texting solutions support customer preferences 

Business texting solutions are not just one of the most convenient and effective ways to engage with customers today, it’s also preferred. Yes, that’s right. Customers prefer to send and receive texts from your business.

There is something to text messages that are preferred; typing short replies to short message rather than, than long replies to lengthy emails is much more appealing. The fact is, texts are short and are intended to the point across faster than in an email. They’re not all that involved, unlike emails, or phone calls which can take a lot of time. Business texting solutions provides options for customers as they can quickly read and respond from virtually anywhere. During the commute, over lunch, a baseball practice and during the day at work.    

Customer expectations align with business texting solutions

In today’s fast-paced modern society, it’s important for business owners to keep up with new trends, technology and customer expectations. According to the 3rd annual State of the Connected Customer Report from Salesforce, 75% of customers expect companies to use new technologies to improve their experiences, while 67% say the way a company uses technology reflects how it operates in general. Your customers expect that you’re providing a great customer experience and are a technological forward-thinking company. Integrating business texting solutions would check the box on each of these customer expectations.

Business texting solutions make It’s easy, all the way around

Business texting solutions make it so much easier for your business and for your customers.

It is easier to engage with customers: Convenience is a must these days.  One of the most important considerations when it comes to your business, is the ability for your customers to engage with you how they actually want to. Business texting solutions allow your customers to go and do what they want, while carrying on a conversation or engaging with your business at the same time. 

It is easy to implement: Business texting solutions from TextBetter take only minutes to set up rather than days or weeks. There are just 4 simple steps to get started

  1. Pick Your Plan
  2. Send Us Your User Info
  3. Verify Your Number
  4. Start Texting

It is easy and intuitive to use: Both for the business and the customer, with text messaging being such a prominent method of communication, there really isn’t any learning curve. There are not any complicated apps to learn, purchase or download. Businesses and its’ employees can keep the same phone number that customers are already accustomed to. It’s a completely seamless integration into the current workflow!

 It is easy to choose a plan: TextBetter provides flexible and affordable business texting solutions. With 3 different plans to choose from, there is a plan that is just right for you. Need help determining which plan is best? No problem. Simply call or text us and let us make a recommendation based upon your needs.

Business texting solutions

Business texting solutions impact customer experience

So, what do business texting solutions have to do with customer experience? Just about everything. It’s about the experience you provide for your customers. If you don’t do something to differentiate your brand, your competitors will.

Business texting solutions provides another way your customers can reach you and address challenges, asking questions or looking for an update. By offering more options for your customers to engage with you, your customers are able to communicate with you in the way they prefer or that is convenient for them. This helps your business stand out from your competition by providing options for what works for them.

How business texting solutions work

We simply text enable your business phone number(s) and pair that phone number with your email address. Your email is simply just the tool that lets you send and receive text messages. Texting from your business number is as simple as sending an email. Your customers will get a text message that is from your business phone number. When you receive a text message, it will show up in your email, giving you a quick way to respond. All text conversations are threaded in each email and all conversations are searchable and archivable in your email.

Your customers are already very comfortable with text as they use it in their personal lives, let them engage with your business the way they prefer and are accustomed to. Integrating business texting solutions into your day-to-day is key to staying relevant and evolving with your customer preferences.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.   

Business Text Messaging Increases Recruiting Productivity

If you get a little squeamish at the thought of sending business text messages to potential candidates, take some Pepto because times have changed. Texting candidates is one of the most efficient and effective means of communicating, not to mention preferred, with job seekers today. 

Why use text?

Business text messaging is proven to work engaging candidates, especially in a thriving job market. With more job openings than there are candidates, recruiters have a very tough job. The highly competitive job market demands recruiters to seek innovative ways to attract and secure talent faster than your competition. If you want to hire the best, most qualified applicants, engage them and keep them interested in having conversations with you through text messaging.

Benefits of using text

The benefits of using business text messaging in recruiting are substantial. Some of them are: Reduce time to fill

  • Increase time to hire
  • Communication sent by text is actually seen and read by the candidate
  • Messages are personal which helps build relationships with candidates
  • Texting is easy and flexible
  • Increases recruiter productivity
  • Candidate pipelines are built for future opportunities
  • Text is discrete and can be responded to at the convenience of the candidate
  • Increases candidate engagement

Business text messaging is certainly proving to be the preferred choice for both candidates and recruiters as it helps streamline the entire recruitment process. In some cases, HR departments are using text in place of or in addition to traditional pre-screening interviews. 

Increased efficiency and productivity 

Using text to communicate with candidates isn’t a new idea. In fact, recruiters have done this but have used their personal device for text communication. In the last several years companies that provide business text messaging solutions have emerged due to the demand and success that text messaging brings to organizations that use it. 

Text can be used throughout the entire candidate lifecycle. From initial lead engagement, receiving applications, prescreening, scheduling and even onboarding. 

Text as a screening tool

Replace or supplement the traditional phone screening. The advantage to using business text messaging is that you can facilitate many conversations, or screens at the same time. Use text as an option to dial in on the applicant if they meet the desired qualifications according to their application or resume. If they pass the text screening, they move on to the next step just like a traditional phone screen. Using text allows the recruiting organization to move many more candidates quickly through the process therefore increasing productivity and eliminating those that are unqualified. In turn, candidates appreciate the efficiency and different approach to screening as well.

Reduce time to hire

Through the use of business text messaging, efficiencies are gained throughout the entire recruiting process. The ability to communicate with candidates from the start with text, move them through the funnel and fill positions quickly with the right candidates reduces overall time to hire.

According to CTIA, 89% of the population has their phone within arm’s reach. Candidates are responsive to texts, given the fact that text messages have a 97% open rate

Business Text Messaging

Text for scheduling

When there is a candidate identified as being qualified, it’s important to connect with them immediately. The challenge is that calling usually results in a voicemail and a fun game of phone tag after.  Using text to coordinate in person or phone interviews eliminates the hassles that come along with scheduling for both the recruiter and candidate. Use text to also confirm or reschedule appointments as needed. 

Imagine a day where improved time to hire is a reality by modifying a few processes. Just by streamlining a few steps in the recruitment process, that can be a reality. As recruiter productivity increases, time to hire decreases and your job becomes easier.  There are so many steps in the full recruitment process which means a lot of time spent on tedious tasks. Adding a business text messaging service into the daily process helps laborious processes become exponentially more dynamic.  Business text messaging technology offers a variety of features like auto responders to address the issues plaguing recruiter and staffing productivity.

While these are just a few ways recruiters use business text messaging to improve productivity, there are dozens more. Check back regularly to learn more about text messaging in recruiting.

Interested in learning more? Call or text 800-322-1112 to speak with a TextBetter team member right away.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

Text Messaging Service for Attorneys

Ten years ago, if you were to suggest that someone working in a law office, let alone an attorney, would use business text messaging to communicate with clients, there’s a high probability that you wouldn’t be believed. The fact is, attorneys and their staff are texting their clients and it’s wildly successful. If you’re not using a text messaging service, it’s time to strongly consider it. 

Why is it working? The demands that lawyers have with clients and their cases makes it challenging to always be available for every client need. Law offices that use a business grade text messaging service to communicate with clients have become more efficient with their time, increase their productivity and have improved relationships with their clients.

3 reasons lawyers should use a business grade text messaging service 

1. There’s never enough time

From my personal experience, I know that most lawyers just don’t have a lot of time to spend with each of their clients unless it’s an urgent matter, preparing for mediation, trial or other critical needs that need to be addressed. Using a business text messaging service for attorneys and law offices allows the communication between the client to be read and likely responded to quickly. In fact, over 95% of text messages are read and responded to within 15 minutes

Additionally, clients are also keenly aware of the ticking clock once that begins as soon as their corresponding with their attorney or staff. Using a text messaging service for communication between client and attorney is a great way to get answers to questions quickly while being cost effective for the client and not require a great deal of time for the attorney.

Use business text messaging for:

  • Schedule, reschedule and confirm appointments
  • Reminders of information needed
  • Payment confirmation or reminders
  • Ask or answer simple questions 
  • Court date notifications
  • Case status updates
  • Autoresponder messages like out of office, office hours and address
Text Messaging Service

2. Text Messaging Service on the go

Texting clients through a business texting service is a great way to maximize time and create efficiencies. Respond to communication from clients when there is time between appointments, in an airport or while on a conference call. Text is a common way to communicate when it’s convenient for you and in turn, your clients. With the ability to use text to communicate in real-time, you’ll be able to avoid potential delays in the case progressing. 

Take advantage of built in features with a business grade text messaging service, like TextBetter. We use your business phone number(s) and pair it with your email address. Texting from your business number is as simple as sending an email. Conversation threading is contained in your email. All conversations are searchable and archivable in your email. Your text communication can be integrated with your case management system as well.

3. It’s personal

Text can be seen as more personal. It’s short, sweet and to the point. It also shows that you’re aware and understand the hectic schedules of your clients and are being respectful of their time. All attorneys have had instances where clients have been unresponsive to email, phone calls, voicemails and even the occasional letter. Sending a text though a business texting service prompts action from those unresponsive clients as it shows your willingness to communicate the desired way they prefer. 

Ready to start exploring text communication with your clients? It’s done in these 4 simple steps!

1. Pick Your Plan: Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more. 

2. Send Us Your User Information: Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 

3. Verify Your Number: Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.

4. Start Texting: Once you get an email confirming that set-up is complete, you’re ready to start texting!

Call or text us today to get started texting your clients! 

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

Considerations for choosing a business text messaging provider

Once the decision is made to use business text messaging, the next step can be overwhelming…choosing the provider to work with. There are many options when it comes to this, however selecting the right company based off of your needs and what their business text messaging service provides is essential. It’s a competitive industry and each of these providers would like your business. There are several important factors to consider when doing your research and ultimately making the selection.

Here are 8 essentials to consider when choosing a business text messaging provider.

1. Complexity

There is nothing that says ‘failure to adopt’ from the beginning if it’s a complex set up or implementation. There shouldn’t be pages and pages of documentation of how to get up and running. It should require a minimal to no lift from your organization and users need to be able to get up to speed quickly. The key is that a business text messaging solution should be intuitive and easy to use, just as text messaging is designed to be. 

2. Support

What’s more frustrating than not having a team to help support questions that may need to be answered? Also, it’s worth considering how the support team can lend their insight and expertise when it comes to the practical application of business text messaging in your office. Excellent customer support teams are familiar with the usage of each client, best practices and how your business can make the most of the service. 

Business Text Messaging

3. Business needs

Business text messaging providers aren’t necessarily equipped to handle every business need. There are unique goals for each company based upon the need for text. Choosing a provider that has a ‘one size fits all’ methodology just isn’t prudent. It’s critical to select a partner that truly understands what you’re trying to accomplish and can share best practices based on other customers in your industry, market or have similar goal alignment.

4. Scalability

Any business text messaging service provider should be able to scale as your business grows. Choosing to work with a provider that has an enterprise grade business text messaging solution is prudent as they’ll have the infrastructure in place when your business is ready. If it’s 5 lines today and 5,000 lines 2 years from now, minimize the potential impact to your business by selecting a provider that has the experience and technology required to support your growth.

5. Features

What are the most important features to your business? Prioritize the needs then find suppliers that align with those. Is it important to have messages archived? What about integrating with a CRM or other internal software? Is there an importance to have autoresponders? Whatever the case, identify the features you can and can’t live without and go from there. It’s safe to say that not every available feature will be used by your business. 

6. Pricing

Consider business text messaging providers that offer flexible pricing options. Some providers have hidden fees and charge for each text that is sent. Many providers offer plans that are inclusive and do not limit the number of texts or content, such as pictures, being sent.  Be sure to understand the pricing structure to help eliminate unneeded and unwanted features.

7. Automation

Automation capabilities support increased efficiency and productivity when it comes to standard or common questions. Consider a text message provider that has the ability for automated keyword responses that can help streamline communication with customers.

8. Integration

Text messaging if for communication which means you’re probably want to save and archive each text that is being sent. Understanding the history of communication provides a significance that will be impactful over the life of the customer and can help determine future offers or steps with each and every customer. It can help guide conversation and help personalize responses. Choose a business text messaging provider that has the ability to interface with your CRM or other internal systems.

There are dozens and dozens of business text messaging providers that provide value and can make the case to help support your company. TextBetter is a world-class business text messaging solution that supports all size of businesses. Our industry experience is unparalleled and have experts to answer questions and offer solutions to help maximize using text in your business.

To learn more about our features or pricing, call or text us today.

About us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.     

Landline texting: Text enable your landline number in 4 easy steps

Landline texting has grown significantly in adoption and usage regardless of the size of business. Historically, businesses tended to only use texts for marketing purposes, to promote a product or an event. Today, the most successful businesses are using landline texting as part of their non promotional communication strategy with customers and prospects.

Landline texting is a fast and easy way for you to reach your customers and for your customers to reach you and your business. Leveraging text as a communication provides a more effective and convenient option for client engagement.

For businesses to efficiently and effectively manage text communication with clients, a business grade landline texting service is needed.  Our text services for businesses enables the business and its employees to have their individual existing landline telephone number text enabled in a matter of minutes. 

We simply text enable your business phone number(s) and pair the phone number with your email address. Your email is just the tool that lets you send and receive text messages. Texting from your business number is as simple as sending an email and the receiver of your message, will get a text message, that is from your business phone number.  When you receive a text message from a client, it will show up in your email, giving you a quick way to respond to the sender. Conversation threading is contained in each email. Best yet, all text conversations are searchable and archivable in your email.

Think this sounds complicated? It’s not. Your landline number can be enabled for texting in these 4 easy steps:

1. Pick Your Plan

Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more.

2. Send Us Your User Information

Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 

3. Verify Your Number

Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.

4. Start Texting

Once you get an email confirming that set-up is complete, you’re ready to start texting!

So, what are you waiting for? Your customers are already very comfortable with text as they use it in their personal lives, let them engage with your business the way they prefer and are accustomed to. Using landline texting for business is key to staying relevant and evolving with your customer preferences. Call or text us today to get started texting your customers.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

Business Text Messaging: How Does It Work?

When was the last time you sat down and wrote a letter to a business? Does that concept seem a little foreign? How about sending an email to a business? I’d even say sending emails can seem a little outdated as so many businesses have adopted business text messaging as part of their communication process. Let’s be real as it relates to messaging…it’s how we as a population communicate today. This goes beyond personal correspondence and is true for businesses as well.

Using text messaging as a business is an instantaneous way to communicate with customers. We know that emails get lost or filtered out, the phone tag game is exhausting, and voicemails just aren’t returned with any urgency. Businesses today are using text messaging because it works. From appointment reminders to resolving potential issues to real-time back and forth dialogue when it’s convenient for your clients, there truly isn’t anything more effective than using business text messaging in the cadence of communication. 

We receive a lot of questions about business text messaging, its effectiveness and how it works. Here is a brief 90 second video that helps explain these questions…

Business text messaging explained by TextBetter

Text messaging is such a convenient, immediate and simple channel of communication that everyone is familiar with. This is exactly why your business should begin using text messaging as a way to connect with your audience. So, the question is, are you going to stay in 2005 or will you join the hundreds of other businesses using TextBetter to effectively communicate with their customers the way they prefer? 

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.

Text Messaging Service for Social Service Agencies

Anytime an agency deals with the public at large, text appears to be the communication medium of choice. Case workers struggle with giving out their personal cell number and find transferring of messages from their cell phones to case files time consuming and difficult. A good Business Text messaging service easily integrates the two protecting both the agency and the case workers by archiving all text communications.

We recommend text enabling the agency worker’s landline telephone numbers. It’s really that simple!  Today, people just aren’t responding to emails and voicemails like they used to.

The challenge with this is that your client’s unresponsiveness is likely preventing you, or significantly impeding you from being able to do your job and doing it well. How are your clients communicating today? The same way they do with their friends and family…by text message. The integration of a text messaging service has become critical for effective and efficient communication today in the social services field to reach your clients

Here are 5 reasons why using a text messaging service is necessary in social services.

1.Everyone has a cell phone

Current data from the Pew Research Center shows that 96% of Americans own a cell phone. Of that, 81% of the American population owns a smartphone. A very small percentage of your client base does not own a cell phone and that group is rapidly declining.

2.Text is used by everyone

Referencing the most recent Pew Research Center report on mobile technology, it indicates that the usage of mobile is not limited to a certain age or gender. 

Having a mobile device allows individuals to send and receive text messages as an additional form of communication to voice calls. The newest, best and most expensive smartphone isn’t needed with text messaging. Your clients don’t have to own a smartphone or the install specific apps or programs to function properly. Text messaging universally works on most all mobile devices, regardless of the age of the phone.

3.Text messages are effective

97% of all text messages are read and responded to within 15 minutes. It’s very likely that you’ll send a text message to a client about their case and will have a response within a few minutes, if not seconds. Unlike voicemails or emails that may be missed or ignored, a text messaging service offers the convenience and familiarity that people are used to. They are easy to respond to and can be done virtually any time or anywhere, not disrupting what is being done.

4.Text messages are not filtered

What happens when you receive a phone call from a number you do not know on your cell phone? Chances are, you let it go to voicemail with the understanding that if it’s important enough, they’ll leave a message. The same with your clients. They’ll send you to voicemail and maybe return your call when it’s convenient for them to do so. This is also the same when it comes to email. The priority isn’t there to read/respond to those your clients are unfamiliar with IF your email makes it into their inbox and isn’t filtered out.

A text message service allows your text to be sent and seen immediately. Texts are more personal and typically are acknowledged and responded to quickly. 

5. Text messages are fast and efficient

The brevity of a text message being received typically prompts the same in return. The nature of using text messages to communicate means that there isn’t any need for pleasantries about the weather or other potential issues. This means that you’ll be able to handle your cases and clients in a more effective manner, allowing you to spend time in areas that need further attention. A text messaging service is both beneficial to you and your clients as they will appreciate that they are being communicated with in a preferred and efficient way.

Below are just a few examples of what can be communicated with clients using a text messaging service:

  • Reminders for appointments
  • Scheduling appointments
  • Items that may need to be submitted for their case/case reviews
  • Time sensitive documents that need attention
  • Items to look out for that were mailed
  • Pictures can easily be taken and transmitted for archive

A text messaging service is the key to effortless, seamless and efficient communication which is the key to success for both for you and for your clients.

How does a text messaging service work?

TextBetter uses your email account to transmit text messages to and from your existing landline phone number by simply pairing the two together. You’ll send, receive, and manage text conversations directly from your business email, which can also include pictures. Pretty simple, right? There is no software to purchase or change how you do business. Your clients can use the same number they have always used to reach you by voice or by text.

Because your email is already backed up and archived, all text messages are automatically included as well. This permanent record of text messages protect the agency and the workers.

Have questions regarding the TextBetter text messaging service? We’d love to answer your questions. Call or text us today at 800-322-1112.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.

Using Business Text Messaging in Contact Centers

Contact centers today support multiple communication methods including voice, text, email and social in both inbound and outbound settings. This omnichannel approach allows contact centers to support all aspects of its client’s business, if needed. With the rise in omnichannel support comes opportunities for contact centers to incorporate business text messaging as part of the products and services offered in their portfolio.

With the prevalence of business text messaging in a fair number of contact centers already, it’s not something that should be overlooked any longer. Incorporating business text messaging allows call center agents to interact with customers using a method they are familiar with and prefer to use. Texts are fully visible and transparent to anyone in the contact center as they are sent and received using the existing email client of the center.

If your contact center hasn’t adopted business text messaging as part of its’ omnichannel strategy, here are the top reasons that outline why you shouldn’t wait any longer. 

Customers prefer it

Pew Research reports that 96% of Americans own a cell phone of some kind. Of that, 81% own smartphones. Mobile phones offer many capabilities that customers prefer; text messaging is a quick and easy way for customers to communicate. Text is convenient, flexible and can be done on their time. Using business text messaging allows customers to avoid potentially long hold times they may experience during peak calling hours which overall helps your contact center, too. For outbound contact center programs, it’s necessary to reach out to customers. At times it’s challenging to reach them on the phone and email can be slower to respond to. It makes sense to communicate using the channel they prefer and use the most. 

Better customer service

Gone are the days of providing customer support solely by phone lines. Today’s consumers expect you to offer multiple channels of engagement and appreciate having multiple options. In today’s era where social media is front and center, customer experience is critical to a brands image. Offering a convenient option as text messaging, places the customer experience front and center of importance. When you offer business text messaging in your contact center as a means to communicate with your clients, you are offering comfort and convenience. 

Many solutions can be offered by text

Contact centers typically have a single use case that drives a large percentage of communication activity. For example, resetting passwords, order status, shipment details, etc). Often times these types of use cases can be handled via the web/chat or text rather than a traditional phone call. 

Text can be accessed virtually anywhere

Texting is portable. Customers can interact with a contact center agent from virtually anywhere, even if there is not an internet connection. In the event the text exchange necessitates a phone call with the customer, the agent and customer are able to seamlessly make the switch without having to start from square one again. Incorporating business text messaging into the contact center does not require a sharp learning curve from an agent perspective, as it is something they do regularly and are familiar with. 

Text is responsive

A recent Deloitte analysis reports that Americans are viewing their smartphones more often than ever before, on average 52 times per day. With most texts being read and responded to within a matter of minutes, text provides an opportunity for a two way communication exchange that can be taken care of quickly.

The case for offering business text messaging as part of an omnichannel approach in contact centers just makes sense. It provides efficiencies for agents and the company while providing a better customer experience and offering another way, the preferred way for customers to communicate with your business. 

Implementation is easy 

When you hear that implementation is simple or easy when it comes to a new technology that is being evaluated, it can be met with a lot of skepticism. We really mean it though. Our text solutions are easy to implement and simple to use. We intentionally set out to provide our TextBetter customers with the best customer experience possible and believe our cloud based business text messaging solutions absolutely meets that goal. 

Agents will not have to learn an entirely new software or need to keep another window open to begin messaging with customers as there are no new platforms to learn or install.  With our business text messaging solutions, texts will automatically sync with the desired CRM for the contact centers many clients. This ultimately eliminates the hassle of manually entering or copying and pasting texts. 

To learn more about our customized business text messaging solutions and how other contact centers are using text for their customers call or text us at 800-322-1112. 

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Team, TextBetter Business, TextBetter Enterprise.

Business text messaging guidelines

There is no doubt that business text messaging is timely and efficient. The use of business text messaging in daily communication has dramatically increased in adoption and usage over the last few years. While it is fast and convenient for both business and customers, it certainly has a set of challenges. Messages can be incomplete. Words can be misspelled. The meaning of the message can be misinterpreted. The tone could be distorted. As business text messaging continues to increase in popularity, it’s important to understand the anatomy of drafting and sending a proper professional text

While there isn’t necessarily a “one size fits all approach” or “secret sauce” for perfect business text messaging, there are several guidelines and considerations to take note of. Here are 10 elements to apply when your fingers hit the keyboard to begin the draft of your message.

  1. Keep it short. The best part of texting is how quick and easy it is to communicate. Messages should be able to be read in a matter of seconds and responded to with ease. It’s best to limit the text with no more than two sentences.
  2. Make it personal. The message should be personal to the customer and appropriate to your business.
  3. Pay attention to tone. The tone of the texts we exchange with friends and family are much different than in our professional lives. With business text messaging, be mindful of both business and text appropriate tones before hitting send. There is a delicate blend between not sounding stuffy and using language that you may use outside of work. Make sure the tone is energetic, upbeat and polite.
  4. Clearly communicate. There should be zero confusion as to what you are trying to say. It’s best to not leave misinterpretation to chance and potentially cause conflict and/or a missed business opportunity. Make sure your message, along with your ask, is clear. It’s always best to review the text for clarity before sending.
  5. Spelling and punctuation. This might seem like something that just doesn’t need to be mentioned…but it absolutely does. You may think that text messaging is casual enough to not use spell check or even use correct placement of apostrophes or commas. The fact is, it does matter when representing your company and brand. Business text messaging should always include the use of correct punctuation and spelled words. 
  6. Timing matters. It’s best to limit business text messaging communication to work hours. 
  7. Sign off with intention. Text threads can go on and on, as though each person doesn’t want to be the first to close the conversation. Be aware of when the goal of the text has been reached. Thank them for the information provided, promise to follow up and/or be clear of the next step. Don’t leave customers wondering what may be going on by not closing the conversation.
  8. Be mindful of frequency. Business text messaging can easily become an annoyance to your audience if it’s perceived that messages are sent too often. Sending multiple messages that could easily be sent in one might be something you do to your friends, but definitely not your customers. Before the message is sent, always consider if email is a more prudent communication method for the topic or goal of the message.
  9. Make it easy to reply. Keeping your texts short and sweet also means you need to keep them clear. If you’re asking your recipient a question, make it easy for them to provide a simple yes or no answer. Consider phrasing your message in a way that does not require a lengthy detailed explanation. 
  10. Be prompt in your response. There is an assumption that there will be a pretty swift response to a text message. Unless you are unavailable, make the effort to respond quickly, otherwise your lack of response could be seen as you just don’t care of the customer/issue isn’t important enough for you. If for some reason you cannot or did not respond to the message quickly, make sure to offer an apology for your tardiness in response as soon as possible.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Team, TextBetter Basic, TextBetter Enterprise.

TextBetter uses your email account to transmit text messages to and from your landline number by simply pairing the two. You’ll send, receive, and manage text conversations directly from your business email, which includes pictures. Pretty simple, right? There is no software to purchase or change how you do business. 

There are many ways in which your business can benefit from sending and receiving messages, but we’ve outlined a few of our favorite benefits here. Have questions on how TextBetter can make business text messaging work for you? We’d love to answer your questions. Call or text us today at 800-322-1112.