5 Essential Business Texting Best Practices to Follow

Establishing business texting best practices will help support the effectiveness of communication from your company to its customers. It is important to respect the power that text has and define guidelines for how these messages should be structured.

Business text messaging is an extremely powerful tool for communicating with and connecting to your audience and getting your message in front of them. With incredibly high open rates it’s no wonder that more and more businesses are using text in their day to day communication with customers. Here’s the deal though, with more companies joining the business text messaging revolution, it is important to craft well thought out messages and use this tool appropriately.

While there is clear evidence to support the benefits of text messaging for business, there are still many factors that can impact the level of effectiveness. Understanding and following business texting best practices will make a big difference. 

Business Texting Best Practices

Here are 5 business texting best practices to follow:

1. Be Brief

One of the main benefits of text messages is their brevity, which is probably why 97% of text messages are read in 15 minutes. Text messages relay brief and timely information not contract details or asking lengthy questions.

Send no more than two or three short sentences at a time. While you want to avoid abbreviations and acronyms when possible, being brief is critical to effective text messaging. In-person meetings and phone calls can provide clarity and detail to your texts—not the other way around.

2. Provide Value

Make sure that every text message you send is one of value! Don’t waste your customer’s time contacting them if you don’t have something that’s going to add value to the business relationship. The message should be personal to the customer and appropriate to your business.

Put yourself in the customer’s shoes and think about it this way, when your phone alerts you that you have a text, would you be frustrated if there was no real purpose for the message? That’s one of the fastest ways to aggravate a customer.

3. Spell out the details

There should be zero confusion as to what you are trying to say. It’s best to not leave misinterpretation to chance and potentially cause conflict and/or a missed business opportunity. 

Make sure your message, along with your ask, is clear and concise. Provide only what is needed and leave the rest out. It’s always best to review the text for clarity before sending it.

business texting best practices compressed

4. Text during normal business hours

It’s important to be cognizant of the time when sending texts to your customers. One of the many business texting best practices is asking for or reminding them of an action that needs to take place. It’s unlikely to happen during the middle of the night. Keep messages within normal business hours.

5. Respond promptly

There is an assumption that there will be a pretty swift response to a text message. Unless you are unavailable, make the effort to respond quickly, otherwise, your lack of response could be seen as you just don’t care of the customer/issue isn’t important enough for you. If for some reason you cannot or did not respond to the message quickly, make sure to offer an apology for your tardiness in response as soon as possible.

Text messaging is more effective, quicker to be seen, read and responded to than any other communication channel. It is the most preferred and popular way to communicate with customers. In fact, businesses that incorporate texting into their communication channels see an increase in customer experience

How does it work?

The TextBetter patented solution uses a 2-Way Email to SMS Gateway – a unique pairing process – to transmit text messages to and from your existing landline number(s). When an email is sent to a recipient’s mobile phone, we convert your email into a text message and deliver it, with your landline number listed as the sender. When someone replies, it converts their SMS into an email while delivering it right back to your inbox.

And because you manage text conversations directly from your existing email client, there is nothing to download or install.

Ready to see what the excitement is about? Contact us today!

About TextBetter

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.

Why text enable landline numbers for your business?

If you’ve stumbled upon this article, you’re in the market to either text enable your landline or at minimum, discover the advantages and logistics involved in doing so. It is very common today for landline phone numbers to be text-enabled. Regardless the business size or industry, text messaging provides benefits to both the business and customers.

Speaking of customers, chances are that they have sent text messages intended for your business. 

Text enable landline

What happens if the landline phone number is not enabled?

There are a few different potential scenarios. 

  1. Nothing will happen. The message will not be delivered. No response will be sent or received.
  2. An automated message will be sent from your cell phone carrier to you letting you know that the message cannot be sent/received. As an example, “Sorry, your message to XXX-XXX-XXXX could not be delivered as this number does not accept Text to Landline messages. Please check the number and try again.”
  3. The message will be sent and converted to voice for the landline recipient. They will get the text message via a voicemail if they were not available to answer. There are several factors that play into if the message will be delivered or not. This varies by carrier.

Should every business text enable their landline phone numbers?

YES! Absolutely! When a business chooses to text enable its’ landline phone numbers, it provides an additional medium to send and receive customer communication. Text messaging empowers customers to connect with your business immediately without wading through a menu of options in an IVR. The point is, through text messaging, it is easy and convenient for customers to reach you and for you to reach more customers.

Given the advancements in technology, text messages being sent from your business appear just like the text that they receive from family and friends. This is a seamless and effective experience for your customers. There are no new phone numbers to learn; the numbers they have been calling can be enabled to receive texts. No hardware or software needs to be installed on your end.

Why text enable landline numbers?

Increased productivity: Landline texting for business is a key component in helping businesses and individual employees become more efficient as it is increasingly difficult to connect with a prospect. Text messaging helps eliminate the possibility of not reaching contacts or prospects or potentially losing sales to the exhausting phone tag game. Landline texting for business by TextBetter works with any email client, so you can use your existing email address to send and receive texts. And because you manage text conversations directly from your inbox, all conversations are archived and searchable in one place!

Customer preferences: When it comes to communicating, it’s fair to say that most of the population you’d engage with as a business would rather type than talk. There is something to texts that we really prefer; we’d rather type short replies to short messages, than long replies to lengthy emails. The fact is, texts are short and are intended to the point across faster than in an email. They’re not all that involved, unlike emails, or phone calls. The simplicity that landline texting for business provides translates to flexibility. A text can quickly read and responded to from virtually anywhere. During the commute, over lunch and even in other meetings.   

Immediate responses: With 97% of text messages opened and responded to in 15 minutes or less, With current business practices, the best way to get a response from customers is to just send a text. It’s certainly a more effective medium and by nature encourages faster engagement from the recipient. Landline texting for business provides a seamless way for customers to text your business and for you to text your customers

How it’s done

The TextBetter patented solution uses a 2-Way Email to SMS Gateway – a unique pairing process – to transmit text messages to and from your existing landline number(s). When an email is sent to a recipient’s mobile phone, we convert your email into a text message and deliver it, with your landline number listed as the sender. When someone replies, it converts their SMS into an email while delivering it right back to your inbox.

And because you manage text conversations directly from your existing email client, there is nothing to download or install.

Ready to text enable landline numbers with your business? Call or text 1-(800)-322-1112.

About TextBetter

TextBetter provides business texting solutions that make it easy for businesses to send and receive text messages using their landline number(s). The cloud-based service effortlessly integrates into existing business models, without having to download or install new software. Businesses of all sizes are served through three distinct product offerings; TextBetter Team, TextBetter Business and TextBetter Enterprise. More information about the company and services can be found at  www.textbetter.com.

Top 10 ways TextBetter customers used email to text in 2019

As we wind down 2019, we thought it would be a good idea to share how our customers have used email to text in their business this year. Due to the popularity and preference of texting among consumers, our customers have said that integrating texting into their business communications process has been one of the most positive and impactful changes they’ve made. 

Top 10 ways TextBetter customers used email to text and the benefits they have seen 2019

1. Appointment reminders

Benefits: this has helped reduce no shows and last-minute cancellations.

Using email to text for appointment reminders helps reduce no shows

2. Schedule meetings

Benefits: improved efficiency for employees as an email to text service has eliminated phone tag and the waiting game.

3. Provide important details 

Benefits: with 97% of text messages being read within 3 minutes, this has helped cut down on items that have been historically forgotten or overlooked when they were critical to a particular situation. For instance, our mortgage customers use email to text to remind their clients to bring their photo id to the closing. 

4. Follow up

Benefits: customer satisfaction ratings have increased as a result of using email to text for follow up. This has added a very personal touch that our customers have shared their clients appreciate. 

5. Responding to a question

Benefits: beyond providing a great customer experience, it has facilitated a sense of urgency which all consumers appreciate. Our customers have shared that their clients no longer have to send an email or pick up the phone to call them…they can send a quick text which in most cases is responded to much faster than the historical alternatives. 

6. Notification that a product or service is ready

Benefits: proactive communication is a very important factor in client satisfaction according to our clients. Using email to text to notify that a product or service is available and ready has been a strategic part of this type of intentional communication.

7. Loan processing

Benefits: our financial services clients have shared that the amount of processing time has decreased significantly since they have had the ability to both send reminders and receive necessary documentation such as photos of required paperwork, forms, and more via text message.

8. General customer service

Benefits: providing several options for general customer service inquiries have been a popular way that email to text has been used. If a question or problem was more involved and could not be resolved via text, our clients were able to schedule a time for a phone call to take care of the issue. 

9. Recruiting initiatives

Benefits: using email to text for recruiting has decreased fill time and increased time to hire. The immediacy of a text message being sent to a candidate has helped eliminate the candidate seeking other options or offers. 

Email to text in 2019 leads to faster and more effective customer engagement

10. Faster and more effective customer engagement

Benefits: email to text has increased engagement from customers. Our clients have seen a material reduction in how long it takes to reach a customer and for them to respond. This has provided a steady increase in productivity for our clients.

Email to text has become one of the most powerful and effective business communication tools used today.

TextBetter offers a plug-n-play service designed for and used in businesses of all sizes and industries. There are no systems to learn, and no interruptions to complicate workflows.  We use your email to send and receive texts from your existing landline number. By simply pairing the two, you’ll send, receive and manage text conversations directly from your email inbox – without having to download (or change) a thing.

Think this sounds complicated? It’s not. Your landline number can be enabled for texting in these 4 easy steps.

  1. Pick Your Plan. Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more.
  2. Send Us Your User Information. Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 
  3. Verify Your Number. Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.
  4. Start Texting. Once you get an email confirming that set-up is complete, you’re ready to start texting!

Ready to experience this yourself? Contact us today!

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

How a business texting service changes the game for title companies

A business texting service for title companies provides a better, more efficient and streamlined way to reach clients faster. Stop struggling with phone tag and unreturned emails. Start using a more effective approach to help get your job done faster.

As a title company, you and your team spend a lot of time coordinating with people. The paperwork required to complete is often seen as a difficult, if not near-impossible task as your borrowers are unavailable or completely unresponsive. How about getting to the point of closing? Scheduling the actual closing itself can be as difficult as pushing a 500-pound boulder up a hill—by yourself—it’s just not going to happen!  One of the key issues is that your clients are likely not in sync with the same priorities as you…. getting everything that is required to complete the loan.

Business Texting Service

The problems a business texting service address

Let’s take a moment and look at it from your client’s perspective. To set the stage, put yourself in their shoes and think about how many personal emails do you receive each day, on average. What do you think that number is? Would you believe that there are over 117 billion consumer emails sent on a daily basis!  With that being said, that number breaks down to consumers receiving on average, roughly 125 emails on a daily basis. This number just represents the personal emails sent and does not take into consideration the volume of emails sent or received through employers.  No wonder why your emails aren’t getting returned…they just aren’t being seen due to the mass volume of personal emails clients are receiving. 

Emails don’t stand out; however, texts do. A business texting service serves as a catalyst to prompt clients to action.

How does a business texting service help? There are many ways a business texting service is used in title companies. Here are a few to consider.

Grab client’s attention

Text to prompt clients to look at their email. In fact, 97% of text messages are read and responded to within 3 minutes. Given this scenario, it’s highly likely that once they receive your text, they’ll take the necessary steps that are required on their end.

A business texting service provides a way to get your clients attention quickly to help expedite response. An example of this is:

  • “Hi Scott, I just emailed a form that I need your signature on. Will you please review it and get it back to me today? Let me know if you have questions. Thanks!”

Follow up on missing documents

Gathering the required documents for each client can be frustrating, especially since you are dependent on them to deliver in order for you to move forward. Regardless of the number of emails sent, phone calls placed, it still rests on the shoulders of your clients to deliver this critical information.

Using a business texting service as a reminder of the deliverables owed to you is effective for title companies.

  • “Hi Sarah, were you able to locate your 2018 taxes by chance? Thanks!”
  • “Heather, just wanted to see if you needed the DocuSign link again? I am not showing it has been completed yet. Please LMK. Thanks!”
Business Texting Service

A business texting services provides another way to communicate with clients who are hard to reach. It’s a great resource to use to prompt action as people read texts right away.

Schedule closings

There are a lot of people in the process that need to be coordinated with in order to make a closing happen…from buyers, sellers, realtors, mortgage brokers. Using a business texting service to communicate and coordinate helps eliminate delays in scheduling through email.

Title professionals find success in scheduling and confirming closing using a business texting service. One text can be sent to all parties involved.

  • “Does 10:30 am next Tuesday work to close on the Canyon Road property?” 

If it works, great. If not, you’ll work to find a time that does. Regardless, texting provides a much faster and painless way to schedule in comparison to the alternatives of email and phone.

Once the closing is scheduled, leverage a business texting service to remind and confirm the details. This could include the location, any special instructions, parking information, etc. 

Provides an exceptional customer experience

Your clients have so many questions that they are anxious to have answered during this process. Of course, you’re happy to help answer whatever they are but the phone tag game just isn’t getting the job done and email may not be the best vehicle to address the questions. It certainly becomes a challenge to balance at times as there are multiple clients to juggle at once! This is where a business texting service levels up their experience with your company. They want to text you and you to text them.

A business texting service provides the ability for a client to text the same number they are accustomed to reaching you at…your office line. Not only does this provide a seamless customer experience, it enables your clients to reach you on that number via voice or text, their choice.

  • “Jake, I was reviewing the disclosures and have a question on page 7. Will you please call me when you have a few minutes to discuss? Thank you.”

How a business texting service works

TextBetter is a business texting service that makes it easy from start to finish. We use your email to send and receive texts from your existing landline number. By simply pairing the two, you’ll send, receive and manage text conversations directly from your email inbox – without having to download (or change) a thing.

Think this sounds complicated? It’s not. Your landline number can be enabled for texting in these 4 easy steps.

  1. Pick Your Plan Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more
  2. Send Us Your User Information – Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 
  3. Verify Your Number – Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.
  4. Start Texting – Once you get an email confirming that set-up is complete, you’re ready to start texting!

Ready to get started?

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise

Send email to text with TextBetter – Improve your Performance

The ability to send email to text is just one of the many forms of communication that are available and at our fingertips with a moment’s notice today. The go-to form of communication for the majority of us is text messaging. So, where does texting for businesses fit into this? Many companies use automated texts for marketing, but where’s the conversation with a real person? We communicate through conversations with back and forth dialogue via text, and businesses should as well. 

Integrating texting into business communication as part of your process doesn’t just offer a better experience for your customers, it’s also a necessity to help meet customer needs and expectations. As a business, it’s a top priority to reach your target audience in a way that is efficient, effective, and fast.

Businesses who send email to text increase customer engagement and provide a better overall customer experience.

Today, businesses build brand loyalty not just by providing the best product, but by offering the best customer experience. A massive 81% of people say they find it frustrating to be tied to a phone or computer to wait for customer service assistance. If that isn’t enough to convince a company of the importance of texting for business communication, 90% of customers will choose to leave due to a bad experience and are willing to pay more for better customer experience from a competitor. Talk about competitive advantage? Using technology to send email to text to give your customers the experience they demand. It is quick and convenient – just what consumers want. 

Send email text with Textbetter

Maximize their time and yours

Customers would rather text you than have to call someone else. Your customers are busy and prefer texting because they can do it as they want on their own time, without it interrupting their day. Texting allows customers to multi-task while finding answers to their questions. Gone are the days of dropping everything to call and wait on hold…. customers hate that! The other antiquated option? Enabling your business with the ability to send email to text helps customers maximize their time and yours as well. 

The proof

97% of text messages are read and responded to within 3 minutes. Did you know that in 2018, less than 25% of emails were even opened? If that doesn’t surprise you, did you know that up to 50% of sales go to the company who responds first? Responsiveness is key. However, keep in mind that speed alone is not good enough. You have to be quick while providing a QUALITY response. If you want to reach your audience and make sure they can reach you, the solution is clear, texting for business communication is essential.

How does it work?

It’s easy. The function of send mail to text is simply a form of technology that converts standard emails into text messages.

You may be wondering, how can a business like yours use this and take a simple communication method like send email to text and use it to grow the company, increase revenue, and see more responsive communication with customers? It’s simple, at least our customers seem to think so. 

TextBetter makes landline texting for business easy. We use your email to send and receive texts from your existing landline number. By simply pairing the two, you’ll send, receive and manage text conversations directly from your email inbox – without having to download (or change) a thing.

Think this sounds complicated? It’s not. Your landline number can be enabled for texting in these 4 easy steps.

  1. Pick Your Plan Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more
  2. Send Us Your User Information Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 
  3. Verify Your Number Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.
  4. Start Texting Once you get an email confirming that set-up is complete, you’re ready to start texting!

Your customers are already very comfortable with text as they use it in their personal lives, let them engage with your business the way they prefer and are accustomed to. Integrating business texting solutions into your day-to-day is key to staying relevant and evolving with your customer preferences.

Send email to text using Textbetter

What can you send text to email for?

There are limitless ways a business can leverage this in their day to day process. Some of those are:

  • Scheduling/rescheduling a call or an appointment
  • Sending appointment reminders
  • Confirming appointments
  • Checking customer availability
  • Asking and responding to questions
  • Addressing order issues
  • Placing and confirming orders
  • Customer service issues
  • Referrals
  • Scheduling interviews
  • Surveys
  • Using autoresponders for hours, location or employment information

The fact is, in order to stand out from your competition, it’s imperative that you offer customers something that differentiates you. Texting is more personal than email and a simple form of engagement. In your personal life, think of the people you text versus those you email? Would you rather have the option to text a company rather than sit on hold and wait? Apply that thought to your organization and implement texting for business communication. It’s easy to get started!

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise

Reach more customers with business texting solutions

The way that technology continues to advance, makes it easier than ever for consumers to research, communicate and buy with companies wherever and whenever they want. Is your business using text to communicate? If not, it’s time to expand your communication strategy and begin to reach more customers through business texting solutions.

Nearly the entire American population has access to a mobile device which is capable of both receiving and sending a text message. Research has shown that 93% of people keep their mobile devices within reach at all times. The U.S. edition of Deloitte’s global mobile consumer survey, which assesses and analyzes attitudes about mobile technology, shows that:

  • Americans are viewing their smartphones more often than ever before, on average 52 times per day
  • The top communication service is texting, with 93% of consumers using it.
  • 84% of working adults use their personal phones during working hours.

It’s no surprise that business texting solutions have become the preferred and most effective way to reach more customers. 

Let’s talk about effectiveness. Is there any other channel of communication that is as effective at ensuring the actual message gets across to the customer and not filtered out? No, there isn’t. According to CTIA.org (Cellular Telecommunications and Internet Association), the spam rate of texting is 2.8% where email is an estimated 53%. What does your current communication plan look like? Is it heavily reliant on phone and email? If so, it’s time to evaluate business texting solutions.

Business texting solutions

Business texting solutions support customer preferences 

Business texting solutions are not just one of the most convenient and effective ways to engage with customers today, it’s also preferred. Yes, that’s right. Customers prefer to send and receive texts from your business.

There is something to text messages that are preferred; typing short replies to short message rather than, than long replies to lengthy emails is much more appealing. The fact is, texts are short and are intended to the point across faster than in an email. They’re not all that involved, unlike emails, or phone calls which can take a lot of time. Business texting solutions provides options for customers as they can quickly read and respond from virtually anywhere. During the commute, over lunch, a baseball practice and during the day at work.    

Customer expectations align with business texting solutions

In today’s fast-paced modern society, it’s important for business owners to keep up with new trends, technology and customer expectations. According to the 3rd annual State of the Connected Customer Report from Salesforce, 75% of customers expect companies to use new technologies to improve their experiences, while 67% say the way a company uses technology reflects how it operates in general. Your customers expect that you’re providing a great customer experience and are a technological forward-thinking company. Integrating business texting solutions would check the box on each of these customer expectations.

Business texting solutions make It’s easy, all the way around

Business texting solutions make it so much easier for your business and for your customers.

It is easier to engage with customers: Convenience is a must these days.  One of the most important considerations when it comes to your business, is the ability for your customers to engage with you how they actually want to. Business texting solutions allow your customers to go and do what they want, while carrying on a conversation or engaging with your business at the same time. 

It is easy to implement: Business texting solutions from TextBetter take only minutes to set up rather than days or weeks. There are just 4 simple steps to get started

  1. Pick Your Plan
  2. Send Us Your User Info
  3. Verify Your Number
  4. Start Texting

It is easy and intuitive to use: Both for the business and the customer, with text messaging being such a prominent method of communication, there really isn’t any learning curve. There are not any complicated apps to learn, purchase or download. Businesses and its’ employees can keep the same phone number that customers are already accustomed to. It’s a completely seamless integration into the current workflow!

 It is easy to choose a plan: TextBetter provides flexible and affordable business texting solutions. With 3 different plans to choose from, there is a plan that is just right for you. Need help determining which plan is best? No problem. Simply call or text us and let us make a recommendation based upon your needs.

Business texting solutions impact customer experience

Business texting solutions impact customer experience

So, what do business texting solutions have to do with customer experience? Just about everything. It’s about the experience you provide for your customers. If you don’t do something to differentiate your brand, your competitors will.

Business texting solutions provides another way your customers can reach you and address challenges, asking questions or looking for an update. By offering more options for your customers to engage with you, your customers are able to communicate with you in the way they prefer or that is convenient for them. This helps your business stand out from your competition by providing options for what works for them.

How business texting solutions work

We simply text enable your business phone number(s) and pair that phone number with your email address. Your email is simply just the tool that lets you send and receive text messages. Texting from your business number is as simple as sending an email. Your customers will get a text message that is from your business phone number. When you receive a text message, it will show up in your email, giving you a quick way to respond. All text conversations are threaded in each email and all conversations are searchable and archivable in your email.

Your customers are already very comfortable with text as they use it in their personal lives, let them engage with your business the way they prefer and are accustomed to. Integrating business texting solutions into your day-to-day is key to staying relevant and evolving with your customer preferences.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.   

Business Text Messaging Increases Recruiting Productivity

If you get a little squeamish at the thought of sending business text messages to potential candidates, take some Pepto because times have changed. Texting candidates is one of the most efficient and effective means of communicating, not to mention preferred, with job seekers today. 

Why use text?

Business text messaging is proven to work engaging candidates, especially in a thriving job market. With more job openings than there are candidates, recruiters have a very tough job. The highly competitive job market demands recruiters to seek innovative ways to attract and secure talent faster than your competition. If you want to hire the best, most qualified applicants, engage them and keep them interested in having conversations with you through text messaging.

Benefits of using text

The benefits of using business text messaging in recruiting are substantial. Some of them are: Reduce time to fill

  • Increase time to hire
  • Communication sent by text is actually seen and read by the candidate
  • Messages are personal which helps build relationships with candidates
  • Texting is easy and flexible
  • Increases recruiter productivity
  • Candidate pipelines are built for future opportunities
  • Text is discrete and can be responded to at the convenience of the candidate
  • Increases candidate engagement

Business text messaging is certainly proving to be the preferred choice for both candidates and recruiters as it helps streamline the entire recruitment process. In some cases, HR departments are using text in place of or in addition to traditional pre-screening interviews. 

Increased efficiency and productivity 

Using text to communicate with candidates isn’t a new idea. In fact, recruiters have done this but have used their personal device for text communication. In the last several years companies that provide business text messaging solutions have emerged due to the demand and success that text messaging brings to organizations that use it. 

Text can be used throughout the entire candidate lifecycle. From initial lead engagement, receiving applications, prescreening, scheduling and even onboarding. 

Text as a screening tool

Replace or supplement the traditional phone screening. The advantage to using business text messaging is that you can facilitate many conversations, or screens at the same time. Use text as an option to dial in on the applicant if they meet the desired qualifications according to their application or resume. If they pass the text screening, they move on to the next step just like a traditional phone screen. Using text allows the recruiting organization to move many more candidates quickly through the process therefore increasing productivity and eliminating those that are unqualified. In turn, candidates appreciate the efficiency and different approach to screening as well.

Reduce time to hire

Through the use of business text messaging, efficiencies are gained throughout the entire recruiting process. The ability to communicate with candidates from the start with text, move them through the funnel and fill positions quickly with the right candidates reduces overall time to hire.

According to CTIA, 89% of the population has their phone within arm’s reach. Candidates are responsive to texts, given the fact that text messages have a 97% open rate

Business Text Messaging for scheduling

Text for scheduling

When there is a candidate identified as being qualified, it’s important to connect with them immediately. The challenge is that calling usually results in a voicemail and a fun game of phone tag after.  Using text to coordinate in person or phone interviews eliminates the hassles that come along with scheduling for both the recruiter and candidate. Use text to also confirm or reschedule appointments as needed. 

Imagine a day where improved time to hire is a reality by modifying a few processes. Just by streamlining a few steps in the recruitment process, that can be a reality. As recruiter productivity increases, time to hire decreases and your job becomes easier.  There are so many steps in the full recruitment process which means a lot of time spent on tedious tasks. Adding a business text messaging service into the daily process helps laborious processes become exponentially more dynamic.  Business text messaging technology offers a variety of features like auto responders to address the issues plaguing recruiter and staffing productivity.

While these are just a few ways recruiters use business text messaging to improve productivity, there are dozens more. Check back regularly to learn more about text messaging in recruiting.

Interested in learning more? Call or text 800-322-1112 to speak with a TextBetter team member right away.

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

Text Messaging Service for Attorneys

Ten years ago, if you were to suggest that someone working in a law office, let alone an attorney, would use business text messaging to communicate with clients, there’s a high probability that you wouldn’t be believed. The fact is, attorneys and their staff are texting their clients and it’s wildly successful. If you’re not using a text messaging service, it’s time to strongly consider it. 

Why is it working? The demands that lawyers have with clients and their cases makes it challenging to always be available for every client need. Law offices that use a business grade text messaging service to communicate with clients have become more efficient with their time, increase their productivity and have improved relationships with their clients.

3 reasons lawyers should use a business grade text messaging service 

1. There’s never enough time

From my personal experience, I know that most lawyers just don’t have a lot of time to spend with each of their clients unless it’s an urgent matter, preparing for mediation, trial or other critical needs that need to be addressed. Using a business text messaging service for attorneys and law offices allows the communication between the client to be read and likely responded to quickly. In fact, over 95% of text messages are read and responded to within 15 minutes

Additionally, clients are also keenly aware of the ticking clock once that begins as soon as their corresponding with their attorney or staff. Using a text messaging service for communication between client and attorney is a great way to get answers to questions quickly while being cost effective for the client and not require a great deal of time for the attorney.

Use business text messaging for:

  • Schedule, reschedule and confirm appointments
  • Reminders of information needed
  • Payment confirmation or reminders
  • Ask or answer simple questions 
  • Court date notifications
  • Case status updates
  • Autoresponder messages like out of office, office hours and address
Text Messaging Service for Attorneys

2. Text Messaging Service on the go

Texting clients through a business texting service is a great way to maximize time and create efficiencies. Respond to communication from clients when there is time between appointments, in an airport or while on a conference call. Text is a common way to communicate when it’s convenient for you and in turn, your clients. With the ability to use text to communicate in real-time, you’ll be able to avoid potential delays in the case progressing. 

Take advantage of built in features with a business grade text messaging service, like TextBetter. We use your business phone number(s) and pair it with your email address. Texting from your business number is as simple as sending an email. Conversation threading is contained in your email. All conversations are searchable and archivable in your email. Your text communication can be integrated with your case management system as well.

3. It’s personal

Text can be seen as more personal. It’s short, sweet and to the point. It also shows that you’re aware and understand the hectic schedules of your clients and are being respectful of their time. All attorneys have had instances where clients have been unresponsive to email, phone calls, voicemails and even the occasional letter. Sending a text though a business texting service prompts action from those unresponsive clients as it shows your willingness to communicate the desired way they prefer. 

Ready to start exploring text communication with your clients? It’s done in these 4 simple steps!

1. Pick Your Plan: Whether you’re a team of 5 or company of 5,000 – we have a plan that’s right for you. Our plans are flexible, affordable and designed to give you everything you need and a little more. 

2. Send Us Your User Information: Simply send us an email with the name, email address and landline number for each user so we can get started on account set-up. Text messages will be sent directly to and from the email address associated with each phone number. The TextBetter user will be able to send and receive text messages directly from their email account. 

3. Verify Your Number: Once we’ve called you on your landline and authenticated your telephone number, we’ll text-enable each user by pairing their landline number with their email account. The entire pairing process takes just a few minutes, without any downloads, applications or new software to install.

4. Start Texting: Once you get an email confirming that set-up is complete, you’re ready to start texting!

Call or text us today to get started texting your clients! 

About Us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.      

Considerations for choosing a business text messaging provider

Once the decision is made to use business text messaging, the next step can be overwhelming…choosing the provider to work with. There are many options when it comes to this, however selecting the right company based off of your needs and what their business text messaging service provides is essential. It’s a competitive industry and each of these providers would like your business. There are several important factors to consider when doing your research and ultimately making the selection.

Here are 8 essentials to consider when choosing a business text messaging provider.

1. Complexity

There is nothing that says ‘failure to adopt’ from the beginning if it’s a complex set up or implementation. There shouldn’t be pages and pages of documentation of how to get up and running. It should require a minimal to no lift from your organization and users need to be able to get up to speed quickly. The key is that a business text messaging solution should be intuitive and easy to use, just as text messaging is designed to be. 

2. Support

What’s more frustrating than not having a team to help support questions that may need to be answered? Also, it’s worth considering how the support team can lend their insight and expertise when it comes to the practical application of business text messaging in your office. Excellent customer support teams are familiar with the usage of each client, best practices and how your business can make the most of the service. 

Business Text Messaging for supporting a team

3. Business needs

Business text messaging providers aren’t necessarily equipped to handle every business need. There are unique goals for each company based upon the need for text. Choosing a provider that has a ‘one size fits all’ methodology just isn’t prudent. It’s critical to select a partner that truly understands what you’re trying to accomplish and can share best practices based on other customers in your industry, market or have similar goal alignment.

4. Scalability

Any business text messaging service provider should be able to scale as your business grows. Choosing to work with a provider that has an enterprise grade business text messaging solution is prudent as they’ll have the infrastructure in place when your business is ready. If it’s 5 lines today and 5,000 lines 2 years from now, minimize the potential impact to your business by selecting a provider that has the experience and technology required to support your growth.

5. Features

What are the most important features to your business? Prioritize the needs then find suppliers that align with those. Is it important to have messages archived? What about integrating with a CRM or other internal software? Is there an importance to have autoresponders? Whatever the case, identify the features you can and can’t live without and go from there. It’s safe to say that not every available feature will be used by your business. 

6. Pricing

Consider business text messaging providers that offer flexible pricing options. Some providers have hidden fees and charge for each text that is sent. Many providers offer plans that are inclusive and do not limit the number of texts or content, such as pictures, being sent.  Be sure to understand the pricing structure to help eliminate unneeded and unwanted features.

7. Automation

Automation capabilities support increased efficiency and productivity when it comes to standard or common questions. Consider a text message provider that has the ability for automated keyword responses that can help streamline communication with customers.

8. Integration

Text messaging if for communication which means you’re probably want to save and archive each text that is being sent. Understanding the history of communication provides a significance that will be impactful over the life of the customer and can help determine future offers or steps with each and every customer. It can help guide conversation and help personalize responses. Choose a business text messaging provider that has the ability to interface with your CRM or other internal systems.

There are dozens and dozens of business text messaging providers that provide value and can make the case to help support your company. TextBetter is a world-class business text messaging solution that supports all size of businesses. Our industry experience is unparalleled and have experts to answer questions and offer solutions to help maximize using text in your business.

To learn more about our features or pricing, call or text us today.

About us

TextBetter™ is a business texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service seamlessly integrates with your business, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: Teams, Business or Enterprise.     

SMS marketing made easy, with TextBetterSend a personalized texts hundreds of recipients at once, like appointment reminders & special announcements.

Our SMS Marketing Wizard instantly sends a personalized text to each recipient individually, creating a 1:1 conversation that is private and easily managed. And when someone replies, we'll convert their SMS into an email and delivered it right back to your inbox.

How It Works

1. Upload Your File: using our online portal, you can easily upload your list of recipients and desired message. File type must be csv. or txt.; you can view a sample file, here.

 

2. Tell Us Your Email: 30 minutes after your job is completed, our SMS Marketing Wizard will automatically email a delivery report to this address. The report confirms when the job is complete and tells you if any of your telephone numbers were invalid*

* (most landlines, and many VoIP numbers, do not accept text. In these scenarios, our delivery report will identify these numbers as 'invalid' and forward you the results; giving you the power to pick the right medium for your message, and ensure it's delivered).
 

3. Click Send! Within minutes, your personalized message is delivered. And when someone replies, we'll convert their SMS into an email and deliver it right back to your inbox. We automatically handle opt-outs... and, did we mention replies are free?

Pricing Info

>> Pay-as-you-go: text as many numbers as like, for just $0.04 a message. No contracts, no hidden fees and no fine print. Replies are free, and we automatically handle out-opts for you | For Business & Enterprise customers only.
Schedule a call with sales | click here