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Using a Texting Service for Business: A Spotlight on Appointment Reminders

Customer satisfaction can be greatly enhanced by how you communicate with your customers. Customers today are constantly on the go and their attention spans are short.

Using a texting service for business enables you to cater to customers how they want to be communicated with. It’s especially ideal for industries that send out appointment reminders.

With business text messaging, your ability to send appointment reminders is simple and easy, so you get added efficiencies. Your customer gets the text sent directly to their phone’s home screen. So, the customer wins too by receiving quick and easy communication.

Let’s take a look at how TextBetter makes texting for business simple for appointment reminders.

HomeFix Case Study: how they use business text messaging for appointment reminders

HomeFix, a home maintenance company, has been in business for 60 years. While they’re well established in their community, they’re anything but old school. That’s because HomeFix uses TextBetter to send appointment reminders and communicate with their customers.

HomeFix provides premier service from roofing to plumbing to satisfy the diverse needs of their customers. The way they communicate with their customers matches that commitment to service.

By using a texting service for business, HomeFix is able to provide regular updates to enable customers to go about their lives instead of waiting for their service technician. In the morning, the customer receives a text message. It says, “Your HomeFix technician will arrive between 2 and 4 p.m. We look forward to serving you.”As lunchtime approaches, the customer receives another text message. This time it has a more specific timeframe. “Your HomeFix technician will arrive at 3:30 p.m. We’ll see you then!”

The customer now knows what time to leave work to use as little vacation hours as possible for the service call. The customer also didn’t have to leave a meeting to take the call confirming the service time. The customer reads the text message on his own time, thanks to texting service for business.

At 3, the customer receives one more text message about the appointment. This time, it’s accompanied by a headshot.

“Your service technician, Alan, is on his way. Alan looks forward to meeting you in person, but in the meantime, here’s a photo so you can get familiar.”

HomeFix has made the service call seem friendlier and more focused on the customer. Alan is able to fix the leaking roof that day, and thanks the customer for choosing HomeFix.

Texting Service for Business

Dentistry for Tots Case Study: how they use business text messaging for appointment reminders

Many of our customers are medical practices, who are able to keep their office on schedule by texting appointment reminders to patients. Let’s see how another business uses texting service for business to enhance their relationship with the customer.

Meet pediatric dental office Dentistry for Tots. No parent wants to face a toothache with a little one, but when they do, Dentistry for Tots is there to help.

The practice thrives on making children comfortable with colorful sunglasses and toys to make the experience more fun. A television in the treatment room distracts from what the dentist is doing.

With this technology in the office, Dentistry for Tots likes to carry that patient experience throughout the process.

Texting service for business makes it possible for parents to receive information about their child’s appointment.

One week prior to their scheduled appointment, the patient receives a message reminding them the date and time for their appointment. The text includes information about how to easily reschedule if needed.

Parents enjoy this reminder one week out because it gives them time to plan around the appointment.

The day before, the parent gets another message about the appointment. It includes all the important information, but this message also includes a photo. It’s Dentistry for Tots’ toy chest.

The child can now get excited about their experience because they can look forward to the treasure chest at the end. But the child still has some anxiety and concerns about what to expect.

The parent explains to the child that they know what the office is like because they’ve been there. The child shares that they are anxious there might be different tools or drills in other rooms.

The parent knows this is an opportunity to reach out to Dentistry for Tots to request the same exam room as last year. “Please put Timmy in exam room 2. That’s where we were last year, and it would make him very comfortable.”

The dental office receives the message in the form of an email to the mailbox the front desk regularly monitors. They respond with, “Certainly, anything to make your visit comfortable.” The parent receives that message as a text and gets to tell Timmy the good news.

Texting service for business improves relationships

Those are just two examples of ways texting service for business can enhance and improve your customer relationships. It all comes down to meeting the customer where they are at and enabling communication to meet their needs.

TextBetter makes it simple for businesses to cater to these needs. To learn more, call or text us at 800-322-1112.

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Reach More Customers Using An Online Texting Service For Business

Connect with your customers using an online texting service for business

Despite how connected people have become with smartphones, it can still be challenging to reach customers via phone calls. That’s why many B2C companies are now capitalizing on the popularity of text.

Using an online texting service for business allows you to connect with your customers the way they want to be contacted. And in the age of sophisticated preference centers, keeping up with the consumer is a must.

Businesses that rely on B2C sales must maintain good relations with their consumers to ensure they come back. In fact, some would argue their success is almost entirely predicated on customer satisfaction.

In this article we take a deeper look into why business text messaging is so effective, especially for B2C businesses. And more specifically, how using an online texting service for business can transform your customer satisfaction and ease of reaching your customers.

Use business text messaging to meet your customers’ preferences

Smartphones are not often used for phone calls anymore. Applications for making phone calls are only the fifth most popular apps on the average millennial’s phone. This is due to phone call aversion as Forbes reports.

On the flip side, 68 percent of millennials say they text a lot because texting is instant and can be responded to from anywhere, anytime. As technology speeds up communication, people have come to expect the immediacy of texting facilitates.

Using an online texting service for business is also ideal because it enables users to respond quickly and go about their lives. This means your business gets the information it needs more quickly, like appointment confirmations or reservation reminders. The overall experience is optimized for both sides by providing this speed and preference of communication.

Online Texting Service for Business

Use an online texting service for business to document customer conversations

You could certainly provide a cell phone to all your employees and invite them to interact your customers through that avenue. However, it doesn’t provide clear and easy-to-retrieve documentation of conversations between your company and its customers.

Using an online texting service for business makes it possible to track and document customer conversations. This can be great for compliance and for employee education – especially when looking for ways to improve interactions and overall customer service.

It also creates transparency among your employee network. Allowing any member of your team to pick up where others left off at a shift change or on sick days.

Business text messaging without disruption

TextBetter™ offers an online texting service for business that is customizable and can seamlessly integrate into your current operation. It works by paring your existing landline number with your email, ultimately allowing your business to send and receive texts without having to juggle between multiple devices.

It also means that your business can receive and send texts without making any changes to your contact information or internal processes. Ultimately making the implementation process so simple and stress free, it can be rolled out in less than a day.

A tailored approach to business texting

The TextBetter™ approach is as unique as your business. Ultimately allowing users to personalize several key features based on their customer, business needs and existing processes.

With TextBetter™ you can archive text messages, automatically upload text conversations into your CRM, and schedule automatic responses over text based on key words, or during a specified time frame. It even pairs text with mail merge, allowing users to send personalized messages to 100+ recipients at a time. – All with one click of a button.

The service is also ideal for B2C businesses because it allows for sharing images. This means your client can send images of a product defect or issue to help your customer service respond appropriately.

Have a large list of people you repeatedly contact? With TextBetter™ you can send mass texts using our distribution feature to a designated group of recipients. Allowing you to quickly coordinate employees with a single text – making it perfect for an “all hands-on deck” situation. They’re also good for spreading information about emergencies, since they’re more likely to be read immediately than emails.

Questions? Just get in touch

Call or text us today at 800-322-1112. Our Support Team to walk you through how TextBetter™ can make business text messaging work for you.

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Business texting services: most common phrases used

Businesses of all sizes and in all industries, are using business texting services as a way to communicate with employees and customers. Text messages are a quick, easy way to ask a question, relay a short message or to provide more information without a voice call and without sending an email message which can be more formal and more time consuming. Continue reading “Business texting services: most common phrases used”

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Appointment Reminders: Landline Texting for Business

Using text messages to confirm appointments is not a new idea. However, until now landline texting for business has not been possible using your existing business phone number.

Customers, patients and other consumers appreciate it when they get a reminder and have an opportunity to confirm the appointment. It not only ensures they haven’t forgotten, but also allows a quick interaction that is minimally disruptive to their day.

Appointments Are Important!

Medical clinics, dentist offices, insurance brokers, beauty salons, massage therapists, real estate brokers, tax preparers, accountants, bookkeepers, bankers, financial advisors, and many other professionals offer appointments to their customers as a standard part of how they operate their business. Can you imagine, showing up to your hair stylist and finding out that 3 more people are ahead of you and it would be a 3 hour wait? On the other hand, missed appointments cost those professionals hundreds and sometimes thousands of dollars in lost income.

Landline texting for business, landline texting, TextBetter

According to one study published in the Journal of Taibah University Medical Sciences, missed medical appointments is a major problem. In a random study conducted in 2014, when a text message was used to remind a patient and confirm their appointment, missed appointments dropped by 25%. The study’s key finding was that regardless of medical specialty, all medical practices can benefit significantly from using SMS text messages to confirm appointments.

The Solution (Landline Texting for Business)

TextBetter™ is a patent-pending solution where we text enable your business landline phone number (or any of your staff’s phone numbers) to send and receive SMS and MMS (Pictures) text messages. TextBetter customers are able to send and receive text messages from their email client on their computer. There is no software to install and we don’t need to own your phone number.

TextBetter helps brand your primary business phone number as the primary point of communication with your customers. Customers can call you on the same phone number that they text you, without you giving up your personal mobile phone number.

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Why Use Texting in Your Telemarketing Services Campaign

In the beginning, there were phone calls. Then there were call centers to handle those phone calls. More recently, businesses found that customers and prospects prefer to communicate with businesses through different channels, other than a phone call. Call centers now became contact centers and the single channel strategy was replaced by multichannel. First came email, followed by chat, social media and more recently, video calls. So what is missing with this strategy? Texting.

According to the CITA, over 6 billion text are sent every day and Americans text twice as much as they call, on average.

Man on Phone

Obviously if most people prefer a text to a phone call, then we as businesses need to figure out how to effectively use this medium to communicate with our customers and prospects as part of our telemarketing services strategy. Here are a few ideas on how to incorporate text into your overall telemarketing services program. Continue reading “Why Use Texting in Your Telemarketing Services Campaign”