Articles

Using a Texting Service for Business: A Spotlight on Appointment Reminders

Customer satisfaction can be greatly enhanced by how you communicate with your customers. Customers today are constantly on the go and their attention spans are short.

Using a texting service for business enables you to cater to customers how they want to be communicated with. It’s especially ideal for industries that send out appointment reminders.

With business text messaging, your ability to send appointment reminders is simple and easy, so you get added efficiencies. Your customer gets the text sent directly to their phone’s home screen. So, the customer wins too by receiving quick and easy communication.

Let’s take a look at how TextBetter makes texting for business simple for appointment reminders.

HomeFix Case Study: how they use business text messaging for appointment reminders

HomeFix, a home maintenance company, has been in business for 60 years. While they’re well established in their community, they’re anything but old school. That’s because HomeFix uses TextBetter to send appointment reminders and communicate with their customers.

HomeFix provides premier service from roofing to plumbing to satisfy the diverse needs of their customers. The way they communicate with their customers matches that commitment to service.

By using a texting service for business, HomeFix is able to provide regular updates to enable customers to go about their lives instead of waiting for their service technician. In the morning, the customer receives a text message. It says, “Your HomeFix technician will arrive between 2 and 4 p.m. We look forward to serving you.”As lunchtime approaches, the customer receives another text message. This time it has a more specific timeframe. “Your HomeFix technician will arrive at 3:30 p.m. We’ll see you then!”

The customer now knows what time to leave work to use as little vacation hours as possible for the service call. The customer also didn’t have to leave a meeting to take the call confirming the service time. The customer reads the text message on his own time, thanks to texting service for business.

At 3, the customer receives one more text message about the appointment. This time, it’s accompanied by a headshot.

“Your service technician, Alan, is on his way. Alan looks forward to meeting you in person, but in the meantime, here’s a photo so you can get familiar.”

HomeFix has made the service call seem friendlier and more focused on the customer. Alan is able to fix the leaking roof that day, and thanks the customer for choosing HomeFix.

Texting Service for Business

Dentistry for Tots Case Study: how they use business text messaging for appointment reminders

Many of our customers are medical practices, who are able to keep their office on schedule by texting appointment reminders to patients. Let’s see how another business uses texting service for business to enhance their relationship with the customer.

Meet pediatric dental office Dentistry for Tots. No parent wants to face a toothache with a little one, but when they do, Dentistry for Tots is there to help.

The practice thrives on making children comfortable with colorful sunglasses and toys to make the experience more fun. A television in the treatment room distracts from what the dentist is doing.

With this technology in the office, Dentistry for Tots likes to carry that patient experience throughout the process.

Texting service for business makes it possible for parents to receive information about their child’s appointment.

One week prior to their scheduled appointment, the patient receives a message reminding them the date and time for their appointment. The text includes information about how to easily reschedule if needed.

Parents enjoy this reminder one week out because it gives them time to plan around the appointment.

The day before, the parent gets another message about the appointment. It includes all the important information, but this message also includes a photo. It’s Dentistry for Tots’ toy chest.

The child can now get excited about their experience because they can look forward to the treasure chest at the end. But the child still has some anxiety and concerns about what to expect.

The parent explains to the child that they know what the office is like because they’ve been there. The child shares that they are anxious there might be different tools or drills in other rooms.

The parent knows this is an opportunity to reach out to Dentistry for Tots to request the same exam room as last year. “Please put Timmy in exam room 2. That’s where we were last year, and it would make him very comfortable.”

The dental office receives the message in the form of an email to the mailbox the front desk regularly monitors. They respond with, “Certainly, anything to make your visit comfortable.” The parent receives that message as a text and gets to tell Timmy the good news.

Texting service for business improves relationships

Those are just two examples of ways texting service for business can enhance and improve your customer relationships. It all comes down to meeting the customer where they are at and enabling communication to meet their needs.

TextBetter makes it simple for businesses to cater to these needs. To learn more, call or text us at 800-322-1112.

Articles

Using a Texting Service for Business: Benefits of MMS Messaging with Customers

They say a picture is worth a thousand words, but how easy do you make it for your customers to share photos with your business?  If email is your only avenue for photo sharing, it’s probably time to evaluate a texting service for business.  Business text messaging is quick, easy and more importantly, preferred by customers.

Texting Service for Business

That’s why TextBetterTM offers a business text messaging service that makes it easy to send and receive text messages from your landline number. With TextBetter, you can also enable MMS (multimedia messaging service) to make sharing photos between you and your customers a breeze.  

How it works

TextBetter uses your email account to transmit text messages to & from your landline number by simply pairing the two. You’ll send, receive, and manage text conversations directly from your business email.  Simple, right?

And when it comes to picture messaging, the process is just as simple. You’ll send, receive, and manage pictures as attachments; without having to download new software or change how you do business. And while there are many ways in which your business can benefit from sending and receiving picture messages, we’ve outlined a few of our favorites here.

Benefits of MMS Messaging with Customers

Warranties and repair

If you sell products that include a warranty, picture messaging makes it simple for customers to prove a defect. Your texting service for business means customers can text your business landline. You then receive that message as an email with the photo included.

Your customer service team can collaborate to respond to the request, and the conversation thread can be uploaded to the customer account record in CRM. This advanced record-keeping makes texting service for business an ideal solution.

MMS is also great for service industries that provide repairs, quotes, and damage assessments.

If you’re an auto repair shop, customers can send a photo of their vehicle and receive a quote from your business. They don’t need to make an appointment (which is convenient), and you have the flexibility to respond when business is light.

If your business is household repair, using a texting service for business can also make you more efficient. Customers can send a photo of their leaky faucet, for example, and you can arrive at the job with the appropriate tools already in hand.

Business text messaging is also great for insurance companies or insurance agents. Insurance professionals can now assess flooded basements or vehicle repairs from photos to advise their clients on next steps.

Promotions

Not only will your customer service team love the benefits of texting service for business, but so will your marketing and sales team.

Running an outstanding holiday sale and want to grab the attention of your most loyal customers? Send a picture message to your contact list with a stunning graphic showcasing the sale and your product.

Seeing your product or service in action can help customers feel compelled to buy. Texting also tends to have higher read rates than email, meaning your ROI on marketing initiatives can be much higher.

Office location

When you move office locations or rebrand, MMS is a great way to familiarize your clients with your new look. Send a photo of the outside of your office along with an appointment reminder to help customers navigate to you.

This can help keep your office appointments on time as customers won’t be driving circles around your location trying to find it. It also provides greater satisfaction for customers because they’ll be more confident in how to find you.

If your office location hasn’t moved but you’ve heard it’s hard to find, texting service for business can help here too. Send the image of a map with other local landmarks indicated to help customers use what they know to find you.

Doctor’s office diagnosis

If you operate a doctor’s office or other patient care center, a picture message can be especially helpful in providing patients with peace of mind. Patients can send a photo of a rash, for example, to determine what medical attention, if any, is required.

Additionally, images can help doctors provide care instructions for less serious injuries, like a scrape; allowing them to provide patient care outside of office hours and in-person appointments.

Interested in using a texting service for business?  You should be. By incorporating picture messaging into your customer service program, you’ll increase efficiency and customer satisfaction. So, if you have questions on how TextBetter can make business text messaging work for you, call or text us today at 800-322-1112.

Articles

Appointment Reminders Made Simple with Easy Business Texting

TextBetter™ customers are finding out how easy it is to send appointment reminders to their customers. While sending appointment reminders is not a new concept, many businesses have found that the no-show rate for appointments is decreased substantially when a reminder is sent via a text message.

Why? Because 95% of text messages are read and responded to within 15 minutes or less. And according to Pew Foundation, 91% of Americans have their mobile phone within arm’s reach 24 hours a day. I’d venture to say that I’m one of the 9%, but I’m not the norm – especially at night. During the day, my phone is always within arm’s reach. Continue reading “Appointment Reminders Made Simple with Easy Business Texting”

Articles

Business texting services: most common phrases used

Businesses of all sizes and in all industries, are using business texting services as a way to communicate with employees and customers. Text messages are a quick, easy way to ask a question, relay a short message or to provide more information without a voice call and without sending an email message which can be more formal and more time consuming. Continue reading “Business texting services: most common phrases used”

Articles

Appointment Reminders: Landline Texting for Business

Using text messages to confirm appointments is not a new idea. However, until now landline texting for business has not been possible using your existing business phone number.

Customers, patients and other consumers appreciate it when they get a reminder and have an opportunity to confirm the appointment. It not only ensures they haven’t forgotten, but also allows a quick interaction that is minimally disruptive to their day.

Appointments Are Important!

Medical clinics, dentist offices, insurance brokers, beauty salons, massage therapists, real estate brokers, tax preparers, accountants, bookkeepers, bankers, financial advisors, and many other professionals offer appointments to their customers as a standard part of how they operate their business. Can you imagine, showing up to your hair stylist and finding out that 3 more people are ahead of you and it would be a 3 hour wait? On the other hand, missed appointments cost those professionals hundreds and sometimes thousands of dollars in lost income.

Landline texting for business, landline texting, TextBetter

According to one study published in the Journal of Taibah University Medical Sciences, missed medical appointments is a major problem. In a random study conducted in 2014, when a text message was used to remind a patient and confirm their appointment, missed appointments dropped by 25%. The study’s key finding was that regardless of medical specialty, all medical practices can benefit significantly from using SMS text messages to confirm appointments.

The Solution (Landline Texting for Business)

TextBetter™ is a patent-pending solution where we text enable your business landline phone number (or any of your staff’s phone numbers) to send and receive SMS and MMS (Pictures) text messages. TextBetter customers are able to send and receive text messages from their email client on their computer. There is no software to install and we don’t need to own your phone number.

TextBetter helps brand your primary business phone number as the primary point of communication with your customers. Customers can call you on the same phone number that they text you, without you giving up your personal mobile phone number.

Use Cases

Why Accountants Are Utilizing Business Texting Services

Business Texting for Accounting - Cartoon Accountant Tools

Accountants work thru some crazy and unpredictable hours, especially during audits or tax season. Nothing is more painful then following up with your clients to get their forms and other information needed to complete returns. Using clients personal email or attempting to call them, especially while they are at work, is extremely painful.

The latest craze is to use texting. Accounting firms have found business texting (also known as cloud texting) to be the fastest and most effective method of communicating with their clients. Think about it, your clients will send and receive text messages no matter what time of day it is or wherever they might be. I am not endorsing giving out your personal cell phone number. In fact most accountants refuse this practice because clients have a way of calling after hours, which is after their work hours, all the time. Using a real business texting service for accountants to text better is the way to go. Text enable your accounting firms main number or if each of your accountants have a direct telephone number, text enable those. Continue reading “Why Accountants Are Utilizing Business Texting Services”

Use Cases

How Law Firms Use Business Texting

In 2016 there were 1,315,561 attorneys in the U.S., according to the ABA. That is a lot of competition, what makes you stand out from other law firms? “Reaching our consumer clients can be painful” claims leading defense attorney, Ohio. How can you best communicate in a way that your clients want to communicate? The answer is to text enable your business landline telephone numbers!

–1.6 Trillion text messages were sent in 2016–

business texting for law firms cartoon gavel

Millennials have hit the stage – cash in hand, buying homes, starting businesses, creating trusts basically living life. They don’t like telephone calls and are reasonably ok with email. What they love is texting. If your law firm plans on growing you must join 2017 and start to communicate with millennials by texting. Every attorney has an office, desk desk, email, voice mail and direct telephone number. Why doesn’t their direct telephone number also handle texting? With today’s technology adding texting, utilizing existing email to send and receive is pretty simple. All those text conversations that occur on personal cell phones is not good risk management. By using the law firm’s email to send and receive text messages lets law firms easily archive these conversations in the email. These systems are already in place. Continue reading “How Law Firms Use Business Texting”

Use Cases

How Auto Dealerships Use Business Texting

Cartoon Salesperson at Auto Dealership

Auto Dealerships are just one of the many industries that are utilizing business texting. According to Auto Alliance, U.S. sales broke the all-time record in 2016, with 17.46 million units sold. That adds up to a lot of customers needing additional service from their car dealership. How do you think your customers prefer to communicate? There were 1.6 Trillion text messages sent in 2016!

The typical salesperson is armed with a desk, email and a direct number. How about text enabling their direct number as well? The more time that elapses between a consumer’s visit to your showroom and test drive the more likely a competitor brand will win. That’s why Auto Dealerships need business texting. Fact is a consumer will avoid a call from your sales person if they haven’t made up their mind. But they will respond to a text. Consumers also feel it is rude to ignore a text. Business texting for Auto dealerships is so important. Continue reading “How Auto Dealerships Use Business Texting”

Use Cases

How Veterinary Clinics Use Business Texting

In 2016 1.6 Trillion text messages were sent. Yes “trillion”. So you have to ask yourself when opening your veterinary clinic “How will my clients contact the clinic?” In addition to email and telephone you need for today’s market business texting for your veterinary clinic. Most people like to either call or text for urgency and convenience. Rarely does a consumer call in advance for a check up. Usually they need to come in right away. Stand out from your competitors by offering Text.

You can set up your clinic to text in less than 15 minutes for as little as $19.95 per month.

According to the CTIA 94% of all text messages are read within 15 minutes of being sent.

Continue reading “How Veterinary Clinics Use Business Texting”

Use Cases

Use Case: Dentist Office

Dr Perez Family Dentistry LogoDr Eric Perez, DDS purchased his own practice in Napa, California in 2010. He has 7 employees on staff including 2 receptionist that greet patients, set and confirm appointments, collect payments, work with insurance companies and keep the office running smoothly. Up until a few months ago, all communication was done with patients through phone calls and email.

Dr Perez has always known that texting was a great way to communicate with patients but the few times that he tried using a texting application, the application would be unreliable and not work as expected and quickly the front office would stop using it. It became more of a hassle than a help. Continue reading “Use Case: Dentist Office”