Articles, Use Cases

Business Text Messaging Solutions in Sync with CRM’s

Most business use some form of CRM system to manage their contacts, keep track of and facilitate customer communications. Text messaging becoming increasingly effective and a productive part of an omnichannel approach to business communication, but how are those conversations and interactions being captured? It’s imperative those communications are being captured and archived in your CRM. Business text messaging solutions work with your CRM system to provide a seamless and efficient way to both send and chronicle those two-way communications.

Archiving communications

If anyone in your business is currently texting customers, where is that communication being stored? Is it on each employee’s respective mobile phones? If so, what happens when that employee leaves the company? The problem is they’ll take that valuable information with them.

The point is, it’s challenging to track these conversations. Using a business text messaging solution, the team has access to the complete conversational history. If an employee happens to be on leave, and someone else was assigned those accounts temporarily, it’s easy for them quickly read the communication exchanges and address the accounts as needed.

business text messaging solutions

Understanding how beneficial archiving text communications into the CRM is certainly important for business. Learning the historical interactions and background of a customer or prospect with your company and applying that knowledge when communicating with them will help your company become more relevant to them.

Business text messaging solutions and CRM’s

Text is a convenient. It’s powerful and cost effective. Text provides a means for keeping in touch with customers in real-time while simplifying the process of relationship management for users. With business text messaging solutions, the texts will automatically sync with your CRM. This ultimately eliminates the hassle of manually entering or copying and pasting the texts into the CRM.

  • There are no workflow interruptions. Your current workflows stay the same with messages imported directly into your CRM.
  • Allows for continuous conversations. Access prior message history easily. This provides context and helps facilitate ongoing conversations that build strong customer relationships.
  • No new platforms to learn or install. Agents don’t have to learn an entirely new software or need to keep another window open to begin messaging with customers.
  • Improved customer relationships.  Texts increase the chance of connecting to the customer on a more personal level, having detailed historical communications archived and to reference, creates a more customer focused experience.

The bottom line is this: if you are currently using text but they are not being synced with your CRM, invest in a business text messaging solution ASAP, you’ll be glad you did in both the long and short term.

About us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.

Articles, Use Cases

Landline Text Messaging Service: Key Features and Benefits

I remember when I was growing up how excited I was when our family got a cordless phone. Then off to college I went and was elated to have a cell phone. Remember how huge and bulky they were? If my memory serves me correctly, it was about the weight of a small Yorkshire terrier, but I didn’t seem to care though. As I look back through the years and how technology has evolved and continues to evolve, it’s pretty fascinating. When I was a young girl sitting in the kitchen at my parents’ house talking on the phone that was tethered to the wall by a 4 foot spiral cord (we all know what I’m referring to), I never had the thought that one day we’d be able to send and receive written messages from that line. I’d even say that up until a few years ago, I didn’t even know it was doable. Not only is a landline text messaging service incredibly relevant today, it’s become a standard in business communications.

When enabling text on your landline phone, you’re able to take advantage of benefits that are not possible with a traditional phone system. In fact, when using a landline text messaging service, you provide your business and customers with the ability to engage in strategic ways that help increase productivity and customer satisfaction. The landline texting service allows you to send and receive text messages on your computer using your existing business phone number.

What are the possibilities with landline texting? There are so many.

Features & Benefits of Landline Texting

Tailored Keywords: A landline text messaging service allows customers to send text requests for immediate information like your location hours by texting “Hours” to a specific number. Consider using the keyword “Apply” for anyone looking for employment. This serves as an immediate response to your customers, which is what they want, while providing you with the ability to focus on other business objectives.

Landline Text Messaging Service

Auto Responders: When using a landline text messaging service, you have the ability to create an auto response that is predetermined. For example, if your office will be closed for a holiday or if one of your staff members will be on vacation, using an auto response like “Out of Office” while providing additional information can have a positive impact customer satisfaction. Communication is important for consumers; using auto responder functionality is an easy way to help influence positive customer interactions.

Distribution Lists: A landline text messaging service provides the ability to communicate differently and more effectively with team members. Create a list of employee phone numbers to easily leverage the distribution of internal communications. Distribution lists are unique to each text enabled number allowing managers to easily communicate with their team.

Communications are trackable: Since text messages are sent and received from your users’ email, every text message technically is an email and are all searchable and being archived by your company’s email retention policy. A landline text messaging service provides the ability to track and review all external communications, ensuring they comply with company standards. Should there be attrition with employees, have peace of mind knowing that these conversations with customers are being archived to refer to at any time.

Reporting: To determine who is using, how it’s being used and the frequency of usage, leverage feature rich reporting tools that a landline text messaging service can provide.

Integrations: If you’re looking to house text communications into a CRM, not a problem. A landline text messaging service provider has API’s that interface with your applications. No extra steps needed from the staff for the communications to be archived.

These are just a handful of examples of what a landline text messaging service can provide, really, this is just scratching the surface. The evolution of technology is fascinating! To learn more about how TextBetter is helping companies of all sizes change their communication dynamics through landline texting, call or text us today.

About us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.

Use Cases

Why Accountants Are Utilizing Business Texting Services

Business Texting for Accounting - Cartoon Accountant Tools

Accountants work thru some crazy and unpredictable hours, especially during audits or tax season. Nothing is more painful then following up with your clients to get their forms and other information needed to complete returns. Using clients personal email or attempting to call them, especially while they are at work, is extremely painful.

The latest craze is to use texting. Accounting firms have found business texting (also known as cloud texting) to be the fastest and most effective method of communicating with their clients. Think about it, your clients will send and receive text messages no matter what time of day it is or wherever they might be. I am not endorsing giving out your personal cell phone number. In fact most accountants refuse this practice because clients have a way of calling after hours, which is after their work hours, all the time. Using a real business texting service for accountants to text better is the way to go. Text enable your accounting firms main number or if each of your accountants have a direct telephone number, text enable those. Continue reading “Why Accountants Are Utilizing Business Texting Services”

Use Cases

How Law Firms Use Business Texting

In 2016 there were 1,315,561 attorneys in the U.S., according to the ABA. That is a lot of competition, what makes you stand out from other law firms? “Reaching our consumer clients can be painful” claims leading defense attorney, Ohio. How can you best communicate in a way that your clients want to communicate? The answer is to text enable your business landline telephone numbers!

–1.6 Trillion text messages were sent in 2016–

business texting for law firms cartoon gavel

Millennials have hit the stage – cash in hand, buying homes, starting businesses, creating trusts basically living life. They don’t like telephone calls and are reasonably ok with email. What they love is texting. If your law firm plans on growing you must join 2017 and start to communicate with millennials by texting. Every attorney has an office, desk desk, email, voice mail and direct telephone number. Why doesn’t their direct telephone number also handle texting? With today’s technology adding texting, utilizing existing email to send and receive is pretty simple. All those text conversations that occur on personal cell phones is not good risk management. By using the law firm’s email to send and receive text messages lets law firms easily archive these conversations in the email. These systems are already in place. Continue reading “How Law Firms Use Business Texting”

Use Cases

How Auto Dealerships Use Business Texting

Cartoon Salesperson at Auto Dealership

Auto Dealerships are just one of the many industries that are utilizing business texting. According to Auto Alliance, U.S. sales broke the all-time record in 2016, with 17.46 million units sold. That adds up to a lot of customers needing additional service from their car dealership. How do you think your customers prefer to communicate? There were 1.6 Trillion text messages sent in 2016!

The typical salesperson is armed with a desk, email and a direct number. How about text enabling their direct number as well? The more time that elapses between a consumer’s visit to your showroom and test drive the more likely a competitor brand will win. That’s why Auto Dealerships need business texting. Fact is a consumer will avoid a call from your sales person if they haven’t made up their mind. But they will respond to a text. Consumers also feel it is rude to ignore a text. Business texting for Auto dealerships is so important. Continue reading “How Auto Dealerships Use Business Texting”

Use Cases

How Veterinary Clinics Use Business Texting

In 2016 1.6 Trillion text messages were sent. Yes “trillion”. So you have to ask yourself when opening your veterinary clinic “How will my clients contact the clinic?” In addition to email and telephone you need for today’s market business texting for your veterinary clinic. Most people like to either call or text for urgency and convenience. Rarely does a consumer call in advance for a check up. Usually they need to come in right away. Stand out from your competitors by offering Text.

You can set up your clinic to text in less than 15 minutes for as little as $19.95 per month.

According to the CTIA 94% of all text messages are read within 15 minutes of being sent.

Continue reading “How Veterinary Clinics Use Business Texting”

Use Cases

Is texting dead?

I found an article the other day titled “How Text Messages Are Being Killed and Replaced” that was written in December 2014. In the article, it was concluded that since

  1. Text messaging is a 20+ year old technology (so now it is REALLY old technology),
  2. Has character limitations (160 characters per message) and
  3. You can’t send special characters such as emojis,

that other applications will replace it such as Facebook Messenger, Snapchat and many others. Continue reading “Is texting dead?”

Use Cases

Use Case: Dentist Office

Dr Perez Family Dentistry LogoDr Eric Perez, DDS purchased his own practice in Napa, California in 2010. He has 7 employees on staff including 2 receptionist that greet patients, set and confirm appointments, collect payments, work with insurance companies and keep the office running smoothly. Up until a few months ago, all communication was done with patients through phone calls and email.

Dr Perez has always known that texting was a great way to communicate with patients but the few times that he tried using a texting application, the application would be unreliable and not work as expected and quickly the front office would stop using it. It became more of a hassle than a help. Continue reading “Use Case: Dentist Office”