Connect with your customers using an online texting service for business
Despite how connected people have become with smartphones, it can still be challenging to reach customers via phone calls. That’s why many B2C companies are now capitalizing on the popularity of text.
Using an online texting service for business allows you to connect with your customers the way they want to be contacted. And in the age of sophisticated preference centers, keeping up with the consumer is a must.
Businesses that rely on B2C sales must maintain good relations with their consumers to ensure they come back. In fact, some would argue their success is almost entirely predicated on customer satisfaction.
In this article we take a deeper look into why business text messaging is so effective, especially for B2C businesses. And more specifically, how using an online texting service for business can transform your customer satisfaction and ease of reaching your customers.
Use business text messaging to meet your customers’ preferences
Smartphones are not often used for phone calls anymore. Applications for making phone calls are only the fifth most popular apps on the average millennial’s phone. This is due to phone call aversion as Forbes reports.
On the flip side, 68 percent of millennials say they text a lot because texting is instant and can be responded to from anywhere, anytime. As technology speeds up communication, people have come to expect the immediacy of texting facilitates.
Using an online texting service for business is also ideal because it enables users to respond quickly and go about their lives. This means your business gets the information it needs more quickly, like appointment confirmations or reservation reminders. The overall experience is optimized for both sides by providing this speed and preference of communication.
Use an online texting service for business to document customer conversations
You could certainly provide a cell phone to all your employees and invite them to interact your customers through that avenue. However, it doesn’t provide clear and easy-to-retrieve documentation of conversations between your company and its customers.
Using an online texting service for business makes it possible to track and document customer conversations. This can be great for compliance and for employee education – especially when looking for ways to improve interactions and overall customer service.
It also creates transparency among your employee network. Allowing any member of your team to pick up where others left off at a shift change or on sick days.
Business text messaging without disruption
TextBetter™ offers an online texting service for business that is customizable and can seamlessly integrate into your current operation. It works by paring your existing landline number with your email, ultimately allowing your business to send and receive texts without having to juggle between multiple devices.
It also means that your business can receive and send texts without making any changes to your contact information or internal processes. Ultimately making the implementation process so simple and stress free, it can be rolled out in less than a day.
A tailored approach to business texting
The TextBetter™ approach is as unique as your business. Ultimately allowing users to personalize several key features based on their customer, business needs and existing processes.
With TextBetter™ you can archive text messages, automatically upload text conversations into your CRM, and schedule automatic responses over text based on key words, or during a specified time frame. It even pairs text with mail merge, allowing users to send personalized messages to 100+ recipients at a time. – All with one click of a button.
The service is also ideal for B2C businesses because it allows for sharing images. This means your client can send images of a product defect or issue to help your customer service respond appropriately.
Have a large list of people you repeatedly contact? With TextBetter™ you can send mass texts using our distribution feature to a designated group of recipients. Allowing you to quickly coordinate employees with a single text – making it perfect for an “all hands-on deck” situation. They’re also good for spreading information about emergencies, since they’re more likely to be read immediately than emails.
Questions? Just get in touch
Call or text us today at 800-322-1112. Our Support Team to walk you through how TextBetter™ can make business text messaging work for you.