Articles, Use Cases

Landline Text Messaging Service: Key Features and Benefits

I remember when I was growing up how excited I was when our family got a cordless phone. Then off to college I went and was elated to have a cell phone. Remember how huge and bulky they were? If my memory serves me correctly, it was about the weight of a small Yorkshire terrier, but I didn’t seem to care though. As I look back through the years and how technology has evolved and continues to evolve, it’s pretty fascinating. When I was a young girl sitting in the kitchen at my parents’ house talking on the phone that was tethered to the wall by a 4 foot spiral cord (we all know what I’m referring to), I never had the thought that one day we’d be able to send and receive written messages from that line. I’d even say that up until a few years ago, I didn’t even know it was doable. Not only is a landline text messaging service incredibly relevant today, it’s become a standard in business communications.

When enabling text on your landline phone, you’re able to take advantage of benefits that are not possible with a traditional phone system. In fact, when using a landline text messaging service, you provide your business and customers with the ability to engage in strategic ways that help increase productivity and customer satisfaction. The landline texting service allows you to send and receive text messages on your computer using your existing business phone number.

What are the possibilities with landline texting? There are so many.

Features & Benefits of Landline Texting

Tailored Keywords: A landline text messaging service allows customers to send text requests for immediate information like your location hours by texting “Hours” to a specific number. Consider using the keyword “Apply” for anyone looking for employment. This serves as an immediate response to your customers, which is what they want, while providing you with the ability to focus on other business objectives.

Landline Text Messaging Service

Auto Responders: When using a landline text messaging service, you have the ability to create an auto response that is predetermined. For example, if your office will be closed for a holiday or if one of your staff members will be on vacation, using an auto response like “Out of Office” while providing additional information can have a positive impact customer satisfaction. Communication is important for consumers; using auto responder functionality is an easy way to help influence positive customer interactions.

Distribution Lists: A landline text messaging service provides the ability to communicate differently and more effectively with team members. Create a list of employee phone numbers to easily leverage the distribution of internal communications. Distribution lists are unique to each text enabled number allowing managers to easily communicate with their team.

Communications are trackable: Since text messages are sent and received from your users’ email, every text message technically is an email and are all searchable and being archived by your company’s email retention policy. A landline text messaging service provides the ability to track and review all external communications, ensuring they comply with company standards. Should there be attrition with employees, have peace of mind knowing that these conversations with customers are being archived to refer to at any time.

Reporting: To determine who is using, how it’s being used and the frequency of usage, leverage feature rich reporting tools that a landline text messaging service can provide.

Integrations: If you’re looking to house text communications into a CRM, not a problem. A landline text messaging service provider has API’s that interface with your applications. No extra steps needed from the staff for the communications to be archived.

These are just a handful of examples of what a landline text messaging service can provide, really, this is just scratching the surface. The evolution of technology is fascinating! To learn more about how TextBetter is helping companies of all sizes change their communication dynamics through landline texting, call or text us today.

About us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.


More productive recruiting: use a business texting service

Last week we explored how the dynamics of recruiting the best candidates requires exploring new and innovative solutions. With the rise in accessibility and connectivity to mobile devices, a shift in the process is necessary. Implementing a business texting service as part of the workflow to attract, communicate and hire candidates has proven successful. Not only does it help expedite time to hire, it provides an exceptional candidate experience that sets your organization apart of others.

Many of our customers have asked us for some examples of how recruiters are using TextBetter as their business texting service. While this isn’t a complete list, here are 6 of the most common ways a business texting service is leveraged by recruiters.

business texting service


One of the biggest challenges we hear for a recruiter is the time it takes to coordinate interviews. Using a business texting services helps eliminate the unproductive and time consuming phone tag, voicemail and email madness. Even the very best sticky notes, calendaring and task based systems don’t compare to the efficiency and responsiveness of a text message. As it relates to scheduling, a business texting service can help you schedule as well as send reminders about their upcoming interview.


Hi Jake, this is Megan from Children’s Mercy. We would like to move forward with a scheduling an interview for the informatics position you applied for. What’s your availability on Tuesday and Wednesday of next week?

*As a side note, text is also effective for scheduling subsequent interviews, too.


Use a business texting service to remind candidates of their upcoming interview, to bring and/or submit required information such as a resume, job specific information and events such as job fairs. Also consider using it to send instructions for when they arrive for their interview, dress code, parking information or any last minute notifications the candidate should be aware of.


“Hi Bob, just sending you a reminder about your interview scheduled tomorrow at 1:00 pm with the VP of Sales. When you arrive, please park in the east visitor parking. Someone will be at the front to greet you as you walk into the building and take you back for your interview. Good luck!”

Interview Follow Up

How great is it to receiving feedback from your recruits/candidates? That feedback is so valuable and critical to the process! Use a business texting service to collect feedback formally or informally. The ability to send a link to a survey page is something that can be easily leveraged via text.


*Consider using text throughout the process, even post hire.

Melissa, I’m anxious to hear how your interview went this morning…I really hope it went well. I’d appreciate your thoughts on the process and your experience so far. Would you mind taking 3 minutes to complete this survey? Thanks!


The Bureau of Labor Statistics reported late last year the median employee tenure was 4.3 years for men and 4.0 years for women. With workers spending five years or less in every job, so they are devoting more time and energy finding and transitioning from one job to another. The successful recruiter is one who is up-to-date on trends in their industry and who keeps in touch with candidates letting them know that they’re a resource as they look to change positions or are looking for a specific opportunity. A business texting service enables these brief and simple texts to happen.


“Andy, it’s Nathan from Excel Solutions. Are you still in financial services? I’d like to connect and share a couple of positions you may be interested in. Thanks and let me know!”

Pre-screening tool

Some may say that effective candidate screening is part art and part science. Using a business texting service can help facilitate interest in the position from the candidate’s perspective by sending a quick text. Everyone would love to eliminate the dreaded phone tag game, right? By using text at the top-of-the-funnel to screen helps create much higher quality and more meaningful in-person interviews as the candidates are truly screened and ready for the next step in the process.


“Hi Rich, thank you for your interest in working with us. Before we schedule an interview, I just want to make sure we’re aligned on compensation. What are your salary expectations with this job?”

Candidate experience is such an important focus in the entire recruitment lifecycle. Provide candidates with first class experience with personalizing messages along the way. Implementing a business texting service in your processes will lead to happier candidates and ultimately faster hires.

About us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.


Recruit Top Candidates with a Business Texting Service

Once upon a time there was a day when creating the best email and perfecting messaging on LinkedIn was enough to recruit talent. But today as a recruiter, you’ve seen the landscape changing and evolving; have you thought of strategies to keep up or stay ahead of the curve? Candidate experience is everything today. How are you providing a great candidate experience while reaching populations that aren’t sitting at their computer waiting for your email? Is your candidate engagement strategy capturing the mobile workforce?

Whether you recruit for an agency or in-house, your ultimate goal is to connect top-tier talent that fits their needs and fulfills the needs of the organization. Using text to reach those candidates through a business texting service can help with that goal.

According to recent findings from the Pew Research Center, 77% of adults in the United States own a smartphone, while the numbers climb as high as 92% in the 18-29 age range. Not to be outdone, the 30-49 age group follows closely behind, with 88% being smartphone owners. In addition to that, 74% of people aged 50-64 have one.

Increasingly high levels of mobile adoption have had a significant impact on job search. Recruiters need to be reaching these populations as they are not sitting still. Today we’ll take a look how using a business texting service makes recruiting more personal, helps give you that competitive advantage you’re looking for while hiring talent faster.

Using text with candidates makes sense

Texting itself isn’t new; leveraging it throughout the talent acquisition process is certainly a more modern practice. A business texting service empowers your team to build stronger candidate relationships, expand your talent pool and successfully fill more positions while maintaining a personal connection which is essential.

It’s a way to help your business enhance communications by enabling 1-on-1 texting on an existing line or a new dedicated number. It’s the ability to reach out to your clients personally, modeled after the texting you’re doing with your friends and family every day.

Easier communication with texting

The process of recruiting qualified candidates is often abundant with different concerns such as scheduling challenges for interviews and straightforward conversations regarding a salary or a salary range. These questions can easily be addressed using text while using a business texting service. Chances are you’re more likely to get a response from a text to a candidate rather than an email. Text is a great way to cultivate an uninterrupted two-way conversation throughout the candidate life cycle.

Implementing a business texting service will help your organization stand out from others by choosing to communicate with candidates’ the way they prefer, which is by texting, as a bonus, you’ll get extra points for being more personal and not relying on antiquated processes!

Make happy talent your competitive advantage. Personalize and optimize each step of the candidate journey by integrating text into the process through a business texting service.

You may be wondering; how do I do this? How is text even used in the process? Next week we’ll explore ways recruiters are leveraging text in the process while providing specific use cases. In the meantime, please text (yes, text) or call us today to learn more.

About us

TextBetter™ is a business-texting service that makes it easy to send or receive texts from your landline number. Our cloud-based service effortlessly integrates into your existing business model, without having to install new software or change how you do business. Through our three separate product offerings, we proudly cater to organizations of all sizes: TextBetter Basic, TextBetter Business, TextBetter Enterprise.