Customer satisfaction can be greatly enhanced by how you communicate with your customers. Customers today are constantly on the go and their attention spans are short.
Using a texting service for business enables you to cater to customers how they want to be communicated with. It’s especially ideal for industries that send out appointment reminders.
With business text messaging, your ability to send appointment reminders is simple and easy, so you get added efficiencies. Your customer gets the text sent directly to their phone’s home screen. So, the customer wins too by receiving quick and easy communication.
Let’s take a look at how TextBetter makes texting for business simple for appointment reminders.
HomeFix Case Study: how they use business text messaging for appointment reminders
HomeFix, a home maintenance company, has been in business for 60 years. While they’re well established in their community, they’re anything but old school. That’s because HomeFix uses TextBetter to send appointment reminders and communicate with their customers.
HomeFix provides premier service from roofing to plumbing to satisfy the diverse needs of their customers. The way they communicate with their customers matches that commitment to service.
By using a texting service for business, HomeFix is able to provide regular updates to enable customers to go about their lives instead of waiting for their service technician. In the morning, the customer receives a text message. It says, “Your HomeFix technician will arrive between 2 and 4 p.m. We look forward to serving you.”As lunchtime approaches, the customer receives another text message. This time it has a more specific timeframe. “Your HomeFix technician will arrive at 3:30 p.m. We’ll see you then!”
The customer now knows what time to leave work to use as little vacation hours as possible for the service call. The customer also didn’t have to leave a meeting to take the call confirming the service time. The customer reads the text message on his own time, thanks to texting service for business.
At 3, the customer receives one more text message about the appointment. This time, it’s accompanied by a headshot.
“Your service technician, Alan, is on his way. Alan looks forward to meeting you in person, but in the meantime, here’s a photo so you can get familiar.”
HomeFix has made the service call seem friendlier and more focused on the customer. Alan is able to fix the leaking roof that day, and thanks the customer for choosing HomeFix.
Dentistry for Tots Case Study: how they use business text messaging for appointment reminders
Many of our customers are medical practices, who are able to keep their office on schedule by texting appointment reminders to patients. Let’s see how another business uses texting service for business to enhance their relationship with the customer.
Meet pediatric dental office Dentistry for Tots. No parent wants to face a toothache with a little one, but when they do, Dentistry for Tots is there to help.
The practice thrives on making children comfortable with colorful sunglasses and toys to make the experience more fun. A television in the treatment room distracts from what the dentist is doing.
With this technology in the office, Dentistry for Tots likes to carry that patient experience throughout the process.
Texting service for business makes it possible for parents to receive information about their child’s appointment.
One week prior to their scheduled appointment, the patient receives a message reminding them the date and time for their appointment. The text includes information about how to easily reschedule if needed.
Parents enjoy this reminder one week out because it gives them time to plan around the appointment.
The day before, the parent gets another message about the appointment. It includes all the important information, but this message also includes a photo. It’s Dentistry for Tots’ toy chest.
The child can now get excited about their experience because they can look forward to the treasure chest at the end. But the child still has some anxiety and concerns about what to expect.
The parent explains to the child that they know what the office is like because they’ve been there. The child shares that they are anxious there might be different tools or drills in other rooms.
The parent knows this is an opportunity to reach out to Dentistry for Tots to request the same exam room as last year. “Please put Timmy in exam room 2. That’s where we were last year, and it would make him very comfortable.”
The dental office receives the message in the form of an email to the mailbox the front desk regularly monitors. They respond with, “Certainly, anything to make your visit comfortable.” The parent receives that message as a text and gets to tell Timmy the good news.
Texting service for business improves relationships
Those are just two examples of ways texting service for business can enhance and improve your customer relationships. It all comes down to meeting the customer where they are at and enabling communication to meet their needs.
TextBetter makes it simple for businesses to cater to these needs. To learn more, call or text us at 800-322-1112.