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Successful Job Recruiting Using a Texting Service for Businesses

The Recruiting Case: Using a Texting Service for Businesses

The best time to find a job is when you have a job. That’s why the best candidates are usually working full-time while in search of a new career.

It is also why the best recruiting firms take a more nuanced approach to the hiring process. They understand that, while their job is to place the candidate in a better fitting position, their candidate must remain respectful to their current employer.

For this reason and more, recruiting firms are now turning to text messaging; and using texting service for businesses to communicate with candidates and hiring managers.

Keeping Up with Business Text Messaging

Opportunities come very quickly in the world of job searching – and recruiters need answers. Fast.

By using texting service for businesses, recruiters can send messages ‘under cover’ while also keeping up with the fast pace of the job market.

Are you available for an interview?
Are you interested in this position?
Have you applied with this business recently?

For most candidates these questions are easy to answer; however, the real challenge is finding the time (and privacy) to answer them.

A delayed response could hold up the application process, be perceived as disinterest, and even cost the candidate the job of their dreams.

A delayed response could also present a challenge to the recruiter as well.

– Withholding feedback prolongs the hiring process which reflects negatively on the recruiter. Placement stats, like ‘time to fill’, are skewed and both hiring managers and candidates can become frustrated with a perceived lack of progress.

So as a recruiter asking these questions; why not use texting service for businesses?

The average person does not have the time or privacy to answer a personal phone call at work. And answering personal email is not much easier either.

Some organizations even block mail services, like Gmail, from employee computers making it nearly impossible to monitor during business hours…

And while applications like Gmail can almost always be accessed from a smart phone device, I’d ask you to consider this:

When you glance down at your phone, are you quicker to respond to text or email?

Texting service for businesses

Improve Candidate Experience with Business Text Messaging

Even though candidates are actively looking for a new job, it is important they appear focused and dedicated to their current role. If not, they risk losing their current position or face a lifetime plagued by a poor reference.

So, how can recruiters help candidates strike the right balance?

The answer is through text.

Texting is easy, private and a widely accepted form of communication that allows candidates to multi-task at the office without appearing unavailable.

Consider this:

You are a candidate looking for a new job and your recruiter calls on Monday at 10AM. Naturally, you’re eager to answer but chances are, you can’t.

More likely than not, you’re in a meeting or with your team and – either way – your response will have to wait until after lunch…

Skip to an hour later, and that last-minute interview slot you were hoping for just got offered to another candidate…

Now consider the same scenario when the recruiter is using texting service for businesses:

Recruiter: “She has an opening tomorrow at 2PM. Can you make it?”
Candidate: “Yes.
Recruiter: “I will email you the details. Pls bring 2 copies of your resume.

Ultimately the candidate experience is better when recruiting firms use a texting service for businesses.

It makes the process less stressful, less disruptive and less time consuming. It gets the recruiters the information they need to get the job done – and fast. And most importantly, it is how most people prefer to communicate altogether.

Improve the Hiring Process with Business Text Messaging

As a recruiter, feedback is key.

Regardless of whether an offer is extended, a recruiter cannot move forward in the hiring process without hearing from the hiring manager and the candidate.

Unfortunately, as a recruiter it can be difficult at times – almost impossible –to get the feedback you need after the interview.

Now throw in the 5 other interviews you have scheduled for the 3 other open roles you are working to fill and there just isn’t enough time in the day… Unless you are using a texting service for businesses.

Recruiting firms love business text messaging because responses are easy to type and almost always yield a better response rate when compared with email.

So – as a recruiter – would you rather send an email and wait an entire business day for that one-word response…

“Are you available tomorrow at 2PM for an interview?”

Or send a text and get the interview scheduled immediately:

“Great. I’ll email you the location and details.”

Ultimately, the recruiting case for using a texting service for businesses is as strong as it is fast.

A quick text can be just as effective, and some would argue, is a more efficient way for recruiters to coordinate interview schedules and gauge interest in an open role or resume. It is perceived as private and immediate – ultimately giving candidates the means they need to look for a new job while remaining respectful of their current employer.

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The Communication Conundrum Solved: Using a Texting Service for Business

There is a hierarchy among the most efficient ways to get somewhere. You can fly, you can drive, you can take a train – you could even walk.

The fact is: every second of everyday, someone, somewhere, is making this choice.

But why?

These choices happen so often and so fast, sometimes we don’t even realize we are making them. And yet, somehow, every choice is made with purpose.

Just ask yourself:

If you’re rushing to meet the newest addition to your family, would you walk or drive?

If you have an ailing loved one, will you take a boat or fly?

Well, there’s a hierarchy in communicating, too. And when it comes to consumers, experts agree, using a texting service for business puts you at the top of the totem pole.

‘The Communication Conundrum’

In 2018, you can communicate with someone in 100 different ways. From Snapchat to Facebook Messenger, from GChat to emails, texting, and more.

Much like your mode of transportation: how (and where) you communicate is a choice. So as a business owner, how do you choose?

Fortunately, the solution is simple. And to understand the equation, you don’t have to be good at math either. Just ask yourself:

Why send a letter to confirm an appointment, when you could send a quick text?

If I cancel at the last minute, should I email or text?

These questions are also, ironically, the answer to what I like to call ‘The Communication Conundrum’.

Which, when more simply put, begs the question: with so many modes of communication, as business owners, how do we choose how to best connect with our customers?

Well it depends.

If you are looking for speed, efficiency, and customer preference, you should be choosing a texting service for business.

Texting Service for Business

Customer Engagement is Better when using a Texting Service for Business

Customer engagement is quick, easy, and generally better when using a texting service for business. Here’s why:

  • Customers are much more likely to respond when you make it simple and top of mind.
  • Customers will appreciate one less number to remember: gone are the days of: “…call me at XXX or text me at XXX….”
  • Your texts are stored in a central location and therefore easy to reference: Your email inbox.
    • Companies like TextBetter™ pair your landline number with your email, making conversations with multiple customers easy to manage and impossible to miss.
  • Your email response to any text will always be sent back to your customer as a text.

From confirming appointments to refilling prescriptions, even when it comes to requesting feedback from a job candidate – these actions can be sent, read, and responded to in a matter of moments.

Customer engagement is at its best when you’re using a texting service for business.

Business Text Messaging is Personal and Preferred

As long as the United States Post Office has existed, spam has existed. From coupons and chain letters, to pages of junk mail and email blasts.

This type of contact is impersonal. It pervades in all forms of our communication – and frankly, can be confusing at times.

Most consumers would agree, it is almost impossible to tell the difference between a meaningful email and promotional spam.

Think of the stack of papers on your kitchen counter.

How many of those letters will be trashed without even opening the envelope?

Well, thanks to companies like TextBetter™ – it’s easy to separate yourself from the spammers.

TextBetter offers a texting service for business that is conversational and customized to each recipient. Messages are always sent out individually, creating a 1:1 conversation between you and the recipient that is private and easy to manage.

TextBetter Case Study with Jack the Dentist

Business Case:

Every Monday, Jack’s receptionist, Belle, is responsible for sending out patient appointment reminders. And while an important task, it can also be extremely time consuming. Last week she made over 50+ phone calls in one day!

Jack knows that an appointment reminder requires a personal touch – but Belle is also falling behind on her paperwork. There must be a better way!

In search of a more efficient – yet, equally effective solution – Jack contacted the team at TextBetter.

TextBetter Solution:

Thanks to TextBetter, Belle’s manual phone calls have been replaced with one click of a button.

Every Monday, she uploads a list of appointments into a single email template and hits send. In 15 minutes or less, each patient receives a personalized text messaged with their name, appointment time/date and office location.

As an added bonus, patients can simply reply to her text if they want to reschedule, cancel, or contact her directly. Belle receives each response real-time and can even reply/continue the conversation as needed – all over text!
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So, the next time you find yourself plagued by communication conundrum, think about using a texting service for business. If you’re looking for fast, efficient, and preferred by customers – it’s the perfect solution for you.

Have questions on how TextBetter can make business text messaging work for you? Call or text us today at 800-322-1112.