First, here is a little background. Businesses are increasingly using texting to communicate with current customer and prospects. One of the primary ways that businesses send and receive text messages is by enabling their landline to send and receive text messages. In short it’s called landline texting for business. Yes, you can text to landlines!
With the surge of increased usage in using landline texting for business purposes, it is important to know how to most effectively use texting for a business. Here are my top 6 best practices and a few other tips when utilizing texting for business.
1 – Personalization
Nothing is worse than getting a text message from a company that totally looks like spam since it is not personalized at all. Whether you are using an SMS platform for mass SMS marketing or something built more for 1-on-1 conversation, such as landline texting, the time should be taken to create well thought out messages that can be personalized. Continue reading “Top 6 Best Practices – Landline Texting for Business”